News Channels Turning Into Entertainment Channels

Topics: Mass media, Human rights, Entertainment Pages: 2 (475 words) Published: August 28, 2011
yes we are getting a feeling that they are becoming entertainment channels.. .but in business point of view, what they are doing is right to some extent. ..there are hundreds of news channels in India...each month the number is increasing...the aim of every channel is to get new customers and retain the far as financial cost for maintaining a channel is concerned ,its huge... so it is a do or die situation for them..a channel has to target all kinds of viewers ..if u examine the viewers of television channels, the majority are young people...majority of young people like the latest fashion trends and films. i am not saying they completely dislike the main aim of news channels is to catch this young vibrant generation and get the maximum advertisement revenue.....thats the reason why they are giving preference to films and latest trends....further the concept of 'news' include entertainment news also....some people even think that this type of entertainment news is a relief from dirty politics....if u check American news channels they some times give preference to celebrity news to other national and political news..the preference they are giving to paris hilton an britiney spears are examples(FOX news).. ..but according to me the first priority for every news channels should be the national and international news..after that they can give due importance to my opinion the Indian news channels are doing a commendable role in safeguarding our democracy and freedoms....the sting operations are only one of them (but not by LIVE INDIA)...a free and independent media is considered to be the fourth pillar of democracy.sometimes i feel that our media is much for free than many American news channels...but Indian media has to go a long way....they should concentrate more on exposing corruption and human right violations....if they do this they can change the life of millions ....India should be proud for having freedom of...
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