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16-09-2014

Introduction

International Business

R Sugant

PGDM Term II: 2014-16

Brush with Colgate tooth paste [Colgate
Palmolive, US]

Drive Swift Car [Suzuki, Japan
– with components mfd in
India & Japan

Using Oral B tooth brush
[P&G, US]

Use Samsung mobile [Korea]

Bathe with Dove soap
[HUL, Anglo Dutch]

Work on Acer computer [Taiwan]

And Garnier shampoo
[L’Oreal, France]
Use Nivea Deo [ Beiersdorf,
Germany]

With Windows & MS Office s/w
[US – designed by Indian
Engineers]
Write with Reynolds pen [France]

Have Kellogg's corn flakes for breakfast [US]
And Nescafe Sunrise coffee
[Nestle, Switzerland]
View Star TV program
[News Corp, based in
Hong Kong, China and owned by an
Australian]
International Business

An Indian Co. in
[partnership with SKY,
UK]
PGDM Term II: 2014-16

Have lunch at
McDonalds [US]

Japanese TV mfd in
Indonesia

R Sugant

1

16-09-2014

International Business

PGDM Term II: 2014-16
3

R Sugant

International Business

PGDM Term II: 2014-16
4

R Sugant

2

16-09-2014

Revenue in FY13 $ 68.4 billion
Exports $ 44.1 billion

Single largest petroleum refining complex in the world – 1.24 Million Barrels per day

International Business

PGDM Term II: 2014-16
5

R Sugant

Annual revenues of USD 40 billion
133,000 employees
Present in 33 countries
60% of the revenues from overseas

International Business

PGDM Term II: 2014-16
6

R Sugant

3

16-09-2014

Why learn International Business?
Economy and business getting more and more globalised by the day.
Globalisation is not a choice, but an imperative for survival.
Understanding of international business is key for your future

International Business

PGDM Term II: 2014-16
7

R Sugant

International Business - Introduction
Consists of transactions that are devised and carried out across national borders to satisfy the objectives of individuals and

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