Nature of the sales environment.

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Essay on the Nature of the Sales Environment.
The purpose of this essay is to analyse the key aspects of sale environment, including the international sale and legal and ethical issues. Based on the above this essay will first look at the importance of selling environment in the UK economy, it then discus and analyse the techniques of sales control and measurements for evaluation, supported with practical examples.
Every business in the world has some certain unique features, which has to be learnt and practiced a lot in order to be successful in an enterprise. For example, a swimmer has to do practice regularly for hours in order to keep them fit for competitions. Even though the swimmer has succeeded in number of competition he has to work out regularly, everyday in order to defend his position at the highest level.
During his training swimmer should focus on the mistakes which had made in the past competitions, also should train and prepare himself in such a way that shouldn’t repeat the same mistakes in future. There is an analogy between the competitive sports and salesmanship. As like in sports salesperson has to master the art of selling the products of the enterprise to the customers. The sales person himself should learn the fundamentals of selling and master them in order to get best results. The nature of sales personality depends on certain extent on heredity and environment. An intelligent salesman would combine the study and actual practice of the fundamentals by analysis. (Management-hub, 2012)
Many studies have been conducted on understanding the customer and uncovering why some sales seem so easy and others seem almost impossible, even when the salesperson is using the same technique. In fact, the correct environment for customers to purchase and have business dealings with companies is a science. There are many rules and verifiable factors that can either increase or decrease the likelihood of making a sale. To understand the findings of



References: Sale Creators (2007) http://www.salescreators.com/Section2/salesmark_plan.html - accessed on 04/01/2012 [i.p.2] Management-hub (2012) Successful sales people http://www.management-hub.com/marketing-successful-salesman.html - accessed on 05/01/2012 [i.p.1] Pete Keon (2012) Sales Success http://www.bukisa.com/articles/596080_changing-the-sales-environment-with-five-vital-elements-of-sales-success - accessed on 15/01/2012 [i.p.3] Jobber, D. and Lancaster, G (1997) Selling and Sales Management. 4th Edition. Pearson Education Limited. Harlow, England. [i.p.5] Economy Watch (2012) UK Export, Import and Trade. Human Tissue Authority (2012) http://www.hta.gov.uk/legislationpoliciesandcodesofpractice/codesofpractice/code8importandexport.cfm?FaArea1=customwidgets.content_view_1&cit_id=774&cit_parent_cit_id=753 - accessed on 15/01/2012 [i.p.5,6] Kwintessential (2010) Cross Cultural Marketing Blunders. http://www.kwintessential.co.uk/cultural-services/articles/crosscultural-marketing.html- accessed on 14/01/2012 [i.p.4-5] Inbrief (2012) http://www.inbrief.co.uk/regulations/importing-tobacco-from-eu.htm - accessed on 14/01/2012 [i.p.4,6] Tutor to you (2012)

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