Preview

National Food

Satisfactory Essays
Open Document
Open Document
724 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
National Food
About The National Foods:
National Foods is a well-known name in market. It was founded in 1970 and started out as a Spice company. 3 decades later it has diversified into a versatile Food Company with over 150 and above products and 100 and above SKUs (Stock Keeping Unit) for the domestic market and over 100 different products for the international markets.
The vision to see National Foods as a professionally managed
Human Resource company, set more then 7 years ago, was realized by transforming a local company into Avery dynamic and progressive management structure in line with industry practices. Competent Human Resources from within the company have fuelled tremendous growth by excelling in Functional Management. Even after 3 decades the company's focal point still remains on.

Customer's needs through:

Product
Development in line with the changing market trends .In this innovative age of ever changing lifestyles, fuelled by the rampant development of technology; consumers have been compelled to change their eating habits. NationalFoods responds to this challenge of developing innovative food
Products based on convenience and fast preparation in line with modern lifestyles and yet retains traditional values through its impressive collection of food products. The brand delivers its ultimate promise by consistently delivering value to its consumers. National Foods enriches family relationships by bringing people together for family traditions, feasts, and seasonal holidays and of course - everyday life .We bring value to all our customers by enriching their experience of using our products in ways that help them become the center of attraction for their family that wins praise every times.

Company Mission:

* To deliver consistent quality to our customers using pure ingredients,authentic recipes and the best available technology

* Dedicated to continuous improvement through active alliances withinternational companies to expand

You May Also Find These Documents Helpful

  • Satisfactory Essays

    Eco/680 Healthy Foods

    • 421 Words
    • 2 Pages

    Design an integrated marketing program designed to educate consumers on the benefits of eating a variety of fruits and vegetables every day Healthy Foods Inc. should identify as precisely as possible who the main consumers will be, where they are located and how they buy their foods. When this information is added to that about the quality and price that consumers expect, the result is known as the marketing mix which is identified by the "4P's" - Product, Place, Promotion and Price. Using this information, Healthy Foods Inc. can then refine their product to meet customers' needs and develop a strategy to market their products to the particular segments that they believe will provide the greatest sales. This involves creating a product with the characteristics of flavor, size, appearance etc. required by the customers, developing a suitable and attractive package (see below), negotiating with wholesalers, retailers, distributors, and restaurant owners designing and distributing promotional materials and finally producing and supplying a uniform quality product in the amounts…

    • 421 Words
    • 2 Pages
    Satisfactory Essays
  • Better Essays

    The growing concern for healthy food is an opportunity to the food chain. They have successfully exploited this opportunity and positioned themselves as market leaders. This niche is futuristic and is bound to continue expanding and this to them is a great opportunity.…

    • 910 Words
    • 4 Pages
    Better Essays
  • Satisfactory Essays

    AGENDA • • • • • • National Foods Overview The Challenge in 2006 Transforming the platform Acquisition Next Steps Lessons Learnt…

    • 818 Words
    • 4 Pages
    Satisfactory Essays
  • Powerful Essays

    The companies that have emerged as the vital competitors in this line of businessare Healthy Choice and Lean Cuisine. These companies contain a very glorious history and have a very decent market grip as well as customer base.Lean Cuisine was created in 1981 to provide a healthier alternative to Stouffer's frozen mealsIn the U.S, Canada and Australian market. It began with ten items and has expanded to include 100+ different meals. The fact that it is owned by Nestle, a market leader in the food industry worldwide, has added great credibility to the company and its growing number of products.…

    • 1869 Words
    • 6 Pages
    Powerful Essays
  • Better Essays

    Market to Win Simulation

    • 2545 Words
    • 11 Pages

    To offer consumers best value in health and fresh food products and establish our company as a market leader in the fresh food product category.…

    • 2545 Words
    • 11 Pages
    Better Essays
  • Satisfactory Essays

    MKT 475W5Q4

    • 1239 Words
    • 13 Pages

    Naturo-All Foods Inc. provides products that appeal to middle-class buyers who have strong value preferences for natural foods and are willing to pay premium prices for the products that are often not available from other grocery retailers. This segment of customers is Naturo-All Foods Inc.’s _____.…

    • 1239 Words
    • 13 Pages
    Satisfactory Essays
  • Satisfactory Essays

    The Greek Cosmobob

    • 571 Words
    • 2 Pages

    The food industry is an area of business that many people and corporations often find success. Food plays a major part in human survival because it is one of the basic necessity needs, to survive, you must eat. In the food industry, there is a variety of food chains with different menus and different types of food. However, to be highly successful and sustain durability and consistency in the food industry, you have to have a product that is unique and that people love. A product that is exclusive in the beginning making the demand to rise. It has to be something that people find delicious and continue to buy.…

    • 571 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    Whole Foods

    • 1262 Words
    • 6 Pages

    Since John Mackey opened the first Whole Foods Market in 1980, Whole Foods has grown into one of the largest supermarkets chain in the nation. In the 80s, Whole Foods expanded mostly through acquisition. By late 90s and early 2000s, Whole Foods expanded more through opening their own new stores. By 2006, it became the nation’s largest natural foods retail chain and was listed on the Fortune 500 list. This paper is going to discuss Whole Foods’ strategy, the resources of Whole Foods that leads to its success, their social missions, as well as the challenges the Whole Foods is facing.…

    • 1262 Words
    • 6 Pages
    Powerful Essays
  • Satisfactory Essays

    Whole Foods has the weakness of depending mainly on the U.S. market. The vast majority of the company’s locations are in America. This is a weakness because it makes Whole Foods vulnerable to economic changes in the United States. The company has already faced one recession in the U.S. Also, the company has relatively high prices. This weakness makes Whole Foods less attractive to price-conscious or price sensitive consumers who would rather buy cheaper goods. In addition, the firm has a limited network of suppliers that satisfy Whole Foods Market’s quality standards. Moreover, traditionally, Whole Foods used no national marketing campaigns. It is one of the only consumer product companies in the Fortune 500 that has never run national ads…

    • 173 Words
    • 1 Page
    Satisfactory Essays
  • Best Essays

    Whole Foods — We search for the highest quality, least processed, most flavorful and natural foods possible because we believe that food in its purest state — unadulterated by artificial additives, sweeteners, colorings and preservatives — is the best tasting and most nutritious food there is. (Whole Foods.com, 2011)…

    • 2780 Words
    • 12 Pages
    Best Essays
  • Satisfactory Essays

    basis for interest

    • 420 Words
    • 2 Pages

    The most important need that my product will fulfill to its customers is the need of fulfilling the urge to eat quality ethnic foods. Most families in America unfortunately don’t have time to even simple meals let alone…

    • 420 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Their objectives is to offer offer an ever wider variety of products to customers, the term non-food no longer does justice to all the products and services they sell. This will allow them to be as strong in everything we sell as we are in food.…

    • 585 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    Buying from locally food stores also takes a toll socially. When buying locally you might personally know who grew or produced the food that you are buying. That is always a plus when looking for trustworthy food to buy for a family. Also, local farmers often change their crops from year (Source A). This gives a variety to the people who like to try new things. For people who like certain brands, locavorism might not be best choice for their lifestyle; they could not always be able to get the brand they want from local farmers. Local food can appeal to many different cultures. A crop that a group might favor could be grown locally; though, some crops can only be grown in certain parts of the world and could not be purchased locally. Therefore, for many locavore families, locally grown items would be a very common food item in those…

    • 337 Words
    • 2 Pages
    Satisfactory Essays
  • Better Essays

    Every food firm in today’s market dedicates a lot of time to devising unique and creative marketing…

    • 1516 Words
    • 7 Pages
    Better Essays
  • Powerful Essays

    Britannia -the 'biscuit' leader with a history-has withstood the tests of time. Part of the reason for its success has been its ability to resonate with the changes in consumer needs-needs that have varied significantly across its 100+ year epoch. With consumer democracy reaching new levels, the one common thread to emerge in recent times has been the shift in lifestyles and a corresponding awareness of health. People are increasingly becoming conscious of dietary care and its correlation to wellness and matching the new pace to their lives with improved nutritional and dietary habits. This new awareness has seen consumers seeking foods that complement their lifestyles while offering convenience, variety and economy, over and above health and nutrition.…

    • 8886 Words
    • 36 Pages
    Powerful Essays

Related Topics