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NFL Cause-Related Marketing Components

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NFL Cause-Related Marketing Components
The NFL has several cause related marketing components. The League donates about $25 million a year to different charities and organizations, recently the NFL donated $30 million to the National institute of health for medical research. The NFL makes about $10 billion a season split 32 ways, however all of the organizations in league have charities and foundations that the teams donate to. Even though the NFL has donated millions to charities, however they can still contribute more. The league has been involved in many scandals and controversy, for example a report was released that during breast cancer awareness month the NFL only donates eight percent of its earnings to ACS(American Cancer Society). Since football is very controversial when
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