My day at the mall, so many stores so little time. Some of the employees ran up to me to greet me and ask if they can help me with anything. Others just let me browse around and do what I wanted; they simply gave me breathing room. There are so many different techniques to get someone to buy what you need them to.
I went into a few different stores so I can compare how the people were going to greet me when I came in. The first store I visited was Forever Twenty One. They used the rule; meet the customer within the first thirty seconds that they walk in. I think they may have over done it on that. As soon as I walked in they screamed, "Welcome to Forever Twenty One, how may I help you?" That was what I pretty much expected. This is one of the neater and cleaner stores that I visited. Everything was folded nicely and the employees were dressed in nice clothes and watched every move I made. The most appealing and expensive clothes were advertised in the front window and in the front of the store.
My next visit was to Footlocker. The policy of meeting the customer in the first thirty seconds was out of the door here. I must have looked around there for at least five minutes before I was able to get some help. The employees usually don't approach a customer in a shoe store while they're still looking around. That could have been the reason why or it could have been the fact that the store was a little busy. When I was finally approached by an employee, it was more of laid back approach. "Hey what's up, what can I do for you today?" Even though I was just there for an assignment, the employee made me want to make a purchase. The store was a little out of order from customers looking at sizes of different shirts that were folded nicely before. But most of all, it was a laid back store with slightly inconsiderate customers and down to earth employees.