Mse Survey Questionnaires

Topics: Advertising, Employment, Bag / Pages: 2 (353 words) / Published: Sep 14th, 2013
Survey Name (Optional) Age* Address (City)*

Gender* Employment status* * Male - Employed * Female - Unemployed * Others - Self-employed

1. 2. If student, how much is your weekly allowance? * P 500 below * P 600-1000 * P 1,100 above 3. If employed, how much is your monthly salary? * P 10,000 below * P 11,000-17,000 * P 18,000 above 4. Primary mode of transportation: * PUJ * FX * Bus * Taxi * MRT/LRT 5. Rate the activities you usually do on your free time*

Often Seldom
Watch TV _____ _____
Internet Surfing _____ _____
Shopping _____ _____
Listen to Radio _____ _____
Read _____ _____
(Brochures, Magazines, Newspapers)

6. What kinds of bags do you always wear?* * Backpack * Shoulder bag * Body-strap bag 7. If you buy your own bags, where?* * Direct Selling * Internet (Online) * Malls, Company Outlets 8. How much are you willing to spend in buying new bags? * Php 300.00 below * Php 301.00 – Php 600.00 * Php 601.00 above 9. What is the main reason why you buy new bags?* * Trend * Boost confidence * Fulfil happiness 10. Put a check for the attributes of bags that you mostly look for* * Brand * Design * Quality * Price * Features (Color, Texture, Shape, Size) * Materials * Uniqueness 11. Are you aware of the brand “MSE or Marikina Shoe Exchange”?* * Yes * No 12. Are you aware about MSE selling bags?* * Yes * No 13. 14. How did you know this brand?* * Brochure * Magazine * Posters * Billboards * TV commercial/Radio * People 15. Do you find MSE trustworthy?* * Yes * No 16. Have you seen any advertisements of MSE?* * Yes * No 17. If yes, is it attractive or effective?* * Yes * No 18. Do

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