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Kirin Institute of Food and Lifestyle Report Vol. 39 Global Beer ...
http://www.kirinholdings.co.jp/english/news/2012/1226_01.html
December 26, 2012
Kirin Institute of Food and Lifestyle Report Vol. 39
Global Beer Consumption by Country in 2011
Global Beer Consumption Remains on a Growth Track for 25th Consecutive Year, Driven by Strong
Demand in Asia, Latin America, and Africa
Kirin Institute of Food and Lifestyle—a research arm of Kirin Holdings Company, Ltd. (President and CEO: Senji
Miyake)—today published a report on global beer consumption by country and by region for 2011. This report is based on findings from questionnaires sent to brewers associations in major countries as well as on the latest industry statistics available overseas. Kirin has been tracking global beer consumption since 1975.
Summary of Report
Global beer consumption amounted to 188.78 million kiloliters in 2011 (up 3.8% from the previous year), marking the 26th consecutive annual increase.
China remained the largest beer-consuming country in the world for the ninth consecutive year, consuming 10.7% more beer in 2011 than in 2010. Among the world's 25 largest beer-consuming countries, Vietnam achieved the highest annual growth of 14.8% in beer consumption.
Asia has maintained its growth momentum in beer consumption for more than 10 years, consuming
8.4% more beer in 2011 than in 2010, and took a 35.1% share of the global beer market in 2011. Latin
America and Africa also drove global beer consumption in 2011 with an annual growth of 3.7% and
6.9%, respectively. Asia and Latin America together accounted for 51.4% of the global market with the growth in emerging countries, accounting for more than half of the global consumption for the first time. Annual consumption in Europe rose by 0.4%, marking an increase for the first time in four years. In 2011, global beer consumption amounted to 188.78 million kiloliters, the equivalent of 298.2 billion 633-milliliter
http://www.kirinholdings.co.jp/english/news/2012/1226_01.html
December 26, 2012
Kirin Institute of Food and Lifestyle Report Vol. 39
Global Beer Consumption by Country in 2011
Global Beer Consumption Remains on a Growth Track for 25th Consecutive Year, Driven by Strong
Demand in Asia, Latin America, and Africa
Kirin Institute of Food and Lifestyle—a research arm of Kirin Holdings Company, Ltd. (President and CEO: Senji
Miyake)—today published a report on global beer consumption by country and by region for 2011. This report is based on findings from questionnaires sent to brewers associations in major countries as well as on the latest industry statistics available overseas. Kirin has been tracking global beer consumption since 1975.
Summary of Report
Global beer consumption amounted to 188.78 million kiloliters in 2011 (up 3.8% from the previous year), marking the 26th consecutive annual increase.
China remained the largest beer-consuming country in the world for the ninth consecutive year, consuming 10.7% more beer in 2011 than in 2010. Among the world's 25 largest beer-consuming countries, Vietnam achieved the highest annual growth of 14.8% in beer consumption.
Asia has maintained its growth momentum in beer consumption for more than 10 years, consuming
8.4% more beer in 2011 than in 2010, and took a 35.1% share of the global beer market in 2011. Latin
America and Africa also drove global beer consumption in 2011 with an annual growth of 3.7% and
6.9%, respectively. Asia and Latin America together accounted for 51.4% of the global market with the growth in emerging countries, accounting for more than half of the global consumption for the first time. Annual consumption in Europe rose by 0.4%, marking an increase for the first time in four years. In 2011, global beer consumption amounted to 188.78 million kiloliters, the equivalent of 298.2 billion 633-milliliter