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Coursework Assignment Brief

Semester: Summer 2014
Module Code: PF001
Module Title: Management Principles
Programme Foundation Programme
Level: Level 0
Awarding Body: University of Plymouth
Module Leader G Sam Koolmon
Format: Report
Presentation: No
Any special requirements: All work should be submitted on the Student Portal along with an acceptable Turnitin Report
Word Limit: 1800 words (with 10% plus or minus leeway)
Deadline date for submission: 4 August 2013
Learning outcomes to be examined in this assessment Upon successful completion of this module, students should be able to: (a) (b) (c) (d)
The coursework will assess learning outcomes (a) (b) and (c). The examination will assess (a),( b) (c) and (d
Percentage of marks awarded for module: This assignment is worth 50% of the total marks for the module
Assessment criteria Explanatory comments on the assessment criteria Maximum marks for each section
Content, style, relevance, originality Clear demonstration of rigorous research from recognised authoritative sources. Audience focus. 50%
Format, referencing, bibliography Harvard 10 %
Constructive critical analysis, introduction, conclusion Demonstration of a clear understanding of the issues. Use of academic models. 40%

Candidates must clearly label their ID Number on additional separate reference, formula or answer sheets.

Assignment Task:
You are required to select this company:
• Gillette and describe
Task One: The context of the organisation. 10 marks -150 words
Task Two: To undertake a PESTLE analysis and discuss how each element affects the company. 40 marks- 800 words
Task Three : Based on your analysis you are required to identify and explain three major challenges which may be positive and negative for the organisation. Discuss in details the effect of these challenges for the organisation and how they might be addressed 50 marks -850 words

Total marks for

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