Monumental Heritage in Lucknow

Topics: Lucknow, Awadh, Tourism Pages: 4 (1466 words) Published: August 26, 2013
ReseaRch PaPeR


Volume : 3 | Issue : 3 | March 2013 | ISSN - 2249-555X

Monumental Heritage in Lucknow: Is Host Population Aware of Monumental Heritage ? Keywords
Monuments of Lucknow, tourism product, tourism development etc.

Jatashankar R. Tewari
Assistant Professor and Coordinator- Hotel Management, School of Tourism and Hotel Management, Uttarakhand Open University, Haldwani District –Nainital Uttarakhand (India) ABSTRACT Monumental heritage constitutes a great opportunity for many countries, so that they can develop strategy to convert this heritage into “a tourism Product”. Host population plays very important role in development of tourism activity at any destination. Host population is an important stack holder of the tourism. The level of tolerance, friendly behaviour is of paramount importance in flourishing of the tourism at a destination. The product knowledge is imperative for the all stack holder. The local people’s awareness about the destination’s monumental heritage, will surely be affecting the growth of the tourism at the destination. The present paper attempts to find the local host populations awareness about the heritage of their location. The study shows there is significant lack in the awareness of the tourism product in host population. The government and non-government organisations must participate in awareness campaign so that local population may actively participate in development of tourism at destination. Introduction: India has a glorious history and great traditions. We Indians can boast of our more than 4000 years of civilized life. Our civilization is ranked one of the greatest civilizations of the world and is, moreover, a living civilization whose traditions arise directly from the past. All forms of tourism in India involves at least an aspect of cultural contact and therefore it has a great potencies for development of cultural and heritage tourism (F.R. Allchin, 1969) in India. Most of the foreign...
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