Mobile Banking in Developing Countries: Kenya

Pages: 39 (9948 words) Published: July 15, 2013
VAASAN AMMATTIKORKEAKOULU UNIVERSITY OF APPLIED SCIENCES

WAMBARI ANDREW PETER MWAURA

MOBILE BANKING IN DEVELOPING COUNTRIES. (A CASE STUDY ON KENYA).

INFORMATION TECHNOLOGY 2009

VAASAN AMMATTIKORKEAKOULU UNIVERSITY OF APPLIED SCIENCES Degree Programme of Information Technology ABSTRACT

Author Title Kenya) Year Language Pages

Wambari Andrew Mobile Banking in Developing Countries (a case study on 2009 English 45+ 4 Appendices

Name of Supervisor Agbejule Adebayo The Bachelor‟s degree research report will try and show whether mobile applications in such areas of mobile banking and business to business trading is mostly for local business people e.g. small-scale farmers in developing countries. The work will try to identify applications that would help all parties in developing countries, from service operators to individuals in both rural and urban areas. The report will find out whether voice and SMS services are among best ways of raising living standards in Kenya (and in that matter developing nations), considering the current situations (that is poverty, disease and civil unrest). To give some general idea of the situation in Kenya, it should be noted that 90 percent of the inhabitants of the capital city, Nairobi, have moved there from rural areas. This in turn has created a considerable demand for communications and the exchange of information between the city and outlying areas. For the individual, the lack of ways to communicate with relatives and friends in other parts of the country is a major social problem. Keywords Mobile Banking, Kenya.

VAASAN AMMATTIKORKEAKOULU Degree Programme of Information Technology

Contents
1 INTRODUCTION ........................................................................................................... 5 1.1 1.2 1.3 1.4 1.5 2 Background of the Study ..................................................................................... 5 Statement of the Problem .................................................................................. 6 Purpose of the Study ........................................................................................... 6 Importance of the Study ..................................................................................... 6 Outline of the study. ........................................................................................... 7

LITERATURE REVIEW ................................................................................................... 8 2.1 2.2 2.3 Electronic Banking ............................................................................................... 8 Trends in Mobile Banking ................................................................................... 8 Mobile Banking Business Models...................................................................... 10

2.3.1 Bank-focused Model ................................................................................................ 11 2.3.3 Non-bank-led Model ................................................................................................ 11 2.4 Definition of Terms ................................................................................................. 11 2.4 Building Blocks of Retail Banking ................................................................................ 12 2.4.1 Outreach of Traditional Banking Services ................................................................ 13 2.4.2 The Banking Ladder .................................................................................................. 15 2.5 Mobile Transactions .......................................................................................... 16

2.6 Micro-enterprises and the Informal Sector Employment in Kenya ........................ 19 2.7 Mobile phones in Kenya’s socio-economic development ................................... 20

2.7.1 Adoption and use of mobile phones in Kenya...

References: Central Bureau of Statistics. National Micro and Small Enterprise Baseline Survey. Government printer, Nairobi. 1999.
Central Bureau of Statistics Economic review report. Government printer, Nairobi. 2005.
Donner, J. 2005. Micro Entrepreneurs and Mobiles: An Exploration of the Uses of Mobile Phones by Small Business Owners in Rwanda. Information Technologies for International Development, 2(1), 1-21.
Fafchamps, M. 2001. Networks, communities, and markets in sub-Saharan Africa: Implications for Firm Growth and Investment. Journal of African Economies, 10(1), 109-142.
Haans, C.H. 2001. Training for Work in the Informal Sector: Fresh Evidence from Sub Saharan Africa, ILO Training centre, Turin.
Salzaman M,Palen L,Harper R. 2001. Mobile Communication: Understanding Users, Adoption and Design. (Lecture) Paper presented in CHI workshop.
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