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Miscalibrations in Cosmetics

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Miscalibrations in Cosmetics
MISCALIBRATIONS WITH COSMETICS

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Miscalibrations in Judgments of Attractiveness with Cosmetics9
Emily Cappon
Fashion Institute of Technology, New York
Reaction Paper, SS 131 35

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MISCALIBRATIONS WITH COSMETICS

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Abstract
Cosmetics have been used by women since the Ancient Egyptians to enhance their beauty. But do they actually work and make a women look more attractive to others, especially the opposite sex? In this research paper, they investigated observer perceptions about attractiveness with cosmetics, as well as their understanding of what other people would find attractive with the amount of cosmetics applied (Jones, Kramer, and Ward). They used computer graphics and photography to show a series of photographs with female faces with different amount of cosmetics applied. They found that men and women generally agree on the amount of cosmetics they find attractive, but found that the models misjudged what others thought would find attractive. I see this every day, girls wearing either no makeup at all, or a full face. I find the girls with less make more attractive in general than the ones with more on. Makeup does affect me in the fact that I decide to wear it almost every day. People do judge you if you don 't wear makeup and they can see your irritated, red face or all of your blemishes.
Keywords: Cosmetics, Attractiveness, Judgment

MISCALIBRATIONS WITH COSMETICS

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Miscalibrations in Judgements of Attractiveness with Cosmetics
Social acceptance is a behavior everyone has in society. Without any form of social acceptance, self confidence decreases. From a very young age, people want to be acknowledged, whether its by a sibling, a friend or even their parents. People use facial cosmetics to appeal to others, especially the opposite sex, and to be recognized in society. Skin condition is a big factor, it is a strong indication of good health, as well as having decent facial symmetry. Cosmetics emphasize certain parts of the



References: Alex L. Jones, Robin S.S. Kramer & Robert Ward (2014): Miscalibrations in judgements of attractiveness with cosmetics, The Quarterly Journal of Experimental Psychology, DOI: 10.1080/17470218.2014.908932 ! 7

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