Middle Class Life 1870-1917 Analysis

History 101 4/8/2009 Middle Class Life, 1870-1917
Middle Class Life, 1870-1917
During the late eighteenth century and early twentieth century, The United States became an industrialized and urbanized nation. With the rapid growth of railroads, industries have expanded their businesses throughout the nation. During this time, the urban population increased tremendously, and more than half of the Americans lived in cities. The cost of life in cities was more expensive compared to rural areas. Therefore, families had to bring more income to the house. Most families strove to achieve the standard of middle class, which led many people to embrace an optimistic attitude and to focus on the acquisition of material possessions. The progress
This advertisement was more directed to the middle class who wanted to have a different looks from the poor people, and have more similarities to the wealthy people in the ways they look. The ad for the watch chains quotes “These are the watch chains now worn by men who set the styles.” This is a positive ad, because it would make other look at this person more sophisticated and more respectful. During this time the impression of having a gentlemanly appearance by wearing more fancy clothes made people feel more important and gave them the positivism to achieve their goal to become wealthy. The advertisement influenced people’s vision, ideas and dreams. The ad shows pictures of people that were well dressed, giving the impression of being wealthy, and whoever wants to have the style would have been possible by acquiring this watch chain that makes a person unique with a perfect
The specific targets were housewives that during this time they were primarily responsible for cooking, washing clothes and other duties. As companies produced new tools that helped American families, the lives of many American wives were much easier. The companies that sold stoves simplified the way to cook. With the use of the stove, the meals were cooked faster, easier and were healthy, and these were the reasons why they bought it. The other product that was listed in this source was the electric washer and wringer; this electric washer had the idea of substituting the heavy job of hand washing clothes for this electric washer. Also the ad mentions the benefits that a home can have for using this electric washer, such as the money that was used to be paid to the servant who did the laundry, and the longer time the clothes lasted by using this electric washer, and the constancy of having clean blankets, clothes, laces, linens and others fabrics. This is the first Ad that gave a 30 days’ free trial and the freight is prepaid. What better deal was there that this offer to convince the audience to purchase this product? Both the stove and the electric washer use the combination of both the positive and the negative advertisement. Not also does it benefit directly for owning this product, but also for avoiding doing some extra heavy jobs and saving some money in a long term. These