Micheal Phelps's Commercial
Michael Phelps Subway Commercial
September 17, 2014
Michael Phelps Subway Commercial
Logical ideas make business rise up. Many companies, nowadays, used many different ideas to sell and make business. Some companies accomplished their goals by using mass media to advertised commercial and some failed to accomplished their goals because their advertisements was not attractive enough. As for Subway’s commercial, they used an athlete, Michael Phelps, to build up their product and business. The commercial was well delivered on community false causes, appeal to emotion, and bandwagon because the establishment in the commercial influenced people who spectated and loved to be like Michael Phelps wanted to buy Subway’s products.
Michael Phelps Subway commercial expressed community false causes, because they know what they were supposed to state and what would made people who buy their product believe in it. For example, in the commercial they said that to be like Michael Phelps, people have to eat Subway. In the commercial they had Phelps swim in the pool. As in this commercial they used Michael Phelps as ethos, since he is a well-known athletic and very popular. That would helped Subway made more customers and business. Moreover, the advertisement used a strong vocal in which it gave the viewers supports and hopes. For example, a strong voice that the audience can connected to or felt it mentally without saying a phrase to them like “you can be something you wanted to be by eating Subway!” or “you can be like your idol if you eat Subway!” Subway did a great job on their commercial on given a false cause that made people think that it might be true and wanted to engage deeply with it.
In addition, Subway made the commercial as an appeal to emotion because they made the advertisement targeted on the parents. The commercial targeted the parent by saying that if they wanted to be a good parent, they have to buy their kids Subway. The commercial used Michael
September 17, 2014
Michael Phelps Subway Commercial
Logical ideas make business rise up. Many companies, nowadays, used many different ideas to sell and make business. Some companies accomplished their goals by using mass media to advertised commercial and some failed to accomplished their goals because their advertisements was not attractive enough. As for Subway’s commercial, they used an athlete, Michael Phelps, to build up their product and business. The commercial was well delivered on community false causes, appeal to emotion, and bandwagon because the establishment in the commercial influenced people who spectated and loved to be like Michael Phelps wanted to buy Subway’s products.
Michael Phelps Subway commercial expressed community false causes, because they know what they were supposed to state and what would made people who buy their product believe in it. For example, in the commercial they said that to be like Michael Phelps, people have to eat Subway. In the commercial they had Phelps swim in the pool. As in this commercial they used Michael Phelps as ethos, since he is a well-known athletic and very popular. That would helped Subway made more customers and business. Moreover, the advertisement used a strong vocal in which it gave the viewers supports and hopes. For example, a strong voice that the audience can connected to or felt it mentally without saying a phrase to them like “you can be something you wanted to be by eating Subway!” or “you can be like your idol if you eat Subway!” Subway did a great job on their commercial on given a false cause that made people think that it might be true and wanted to engage deeply with it.
In addition, Subway made the commercial as an appeal to emotion because they made the advertisement targeted on the parents. The commercial targeted the parent by saying that if they wanted to be a good parent, they have to buy their kids Subway. The commercial used Michael