Name here
University of Phoenix
MGT 498
Professor , Instructor
Date Here
Decide which competitive advantages Riordan has in common with the companies researched last week, and estimate which competitive strategies Riordan could use to improve innovation and sustainability of business operations both in the United States and in the global market. Last week our group researched and discussed two companies that have many competitive advantages in common with Riordan Manufacturing. After discussing, we decided that the commonalities could all be related to one of three main advantages. Theses advantages are: 1. Being an industry leader – Riordan is an industry leader in the field of polymer materials solutions and polymer materials research, development and patent licensing. Southwest Airlines and Chevron Corporation both are leaders in their respective fields of transportation and oil/energy. 2. Operational Excellence – Riordan Manufacturing employs detailed process systems and standards to ensure operational excellence across all departments. A couple of the key systems used are Six Sigma, and ISO 9000. Southwest and Chevron both use variations of the Six Sigma process. Southwest primarily in terms of conveyor/baggage handling processes and Chevron in terms of fuel refining and oil plant operations. Both Chevron and Southwest are certified in compliance with ISO 9000 standards. 3. Customer Service and Quality – Riordan strives to be a solution provider for its customer’s needs. The company has a long term relationship focus which drives it to rigorously control quality, provide innovative solutions, have reasonable pricing and provide responsive customer service solutions. Southwest and Chevron both aim to retain customers through good service and quality product offerings. Southwest also leverages its ability to provide low-price fairs and a good customer experience.
Based on
References: Apollo Group, A. (2011). Virtual Organizations/Riordan Manufacturing (5th ed.). Phoenix, AZ: Apollo Group. Sullivan, Dr J. (July 25, 2011). The 25 Irrefututable Laws of World-Class Corporate Recruiting. Retrieved from http://ere.net/2011/07/25/the-25-irrefututable-laws-of-world-class-corporate-recruiting