Media Supporting Information Technology

Topics: Computer, Computer graphics, Computing Pages: 15 (3935 words) Published: May 22, 2009




SUBMITTED TO: Ms. Tazeen Erum, Faculty
Business Communication
Institute of Business Management

SUBMITTED BY: Hozefa Rasool, (MBA-IM)
Ather Khan, (MBA-IM)

September 02, 2007

A.Introduction to Information Technology
1.Application of Information Technology.
B.Historical Background.
1.Pre-Mechanical Age
2.Mechanical Age
3.Electro Mechanical Age.
4.Electronics Age.
C.Introduction to Media
1.Forms & Applications of Media
II.Media Promoting Information Technology
A.Broadcasting Revolution
B.Printing as |Stronger Media
C.Virtual University
D.Efficient Media Reporting
E.Electronic Newspaper
III.Analysis of Infra-Structure

September 02, 2007

Ms. Tazeen Erum, Faculty
Business Communication
Institute of Business Management
Korangi Creek

Dear Ms. Erum:
Here is the report on “Role of Media to Promote IT,” which you assigned us on August 5, 2007 at Iobm. I hope you find our effort according to your requirments and expectations. The contents of this report prove that Media has been major player in the promotion of IT. The report is based on our observations, technical know how and various sources which have been mentioned at the end of this report. Humanity has progressed from agricultural revolution to the industrial revolution and is now moving to an information revolution, where knowledge is the prime resource for production of goods and services. Just as machines have extended man's mechanical power and his convenience and comfort. The invention of printing was the first big break-through in Information Technology. It enabled literacy and education to go up from 10% to over 80% within 50 years by making available vast amount of reading material. That reading also led to the Reformation in Europe. Other break-through for Information Technology were the inventions like telegraphy, telephony, wireless or radio, television, broadcasting, computers (from room size to desk top to lap top to palm top and very soon, wearable ones.) Information Technology as commonly picturised by computers, is extending man's mind or brain or intellectual power. Information Technology devices like microprocessors are becoming mass appliances from pace makers for the heart, hearing aids, and efficiency enhancers in automobile engines and devices to steer space vehicles on the moon.  The computing power in the few micro processors that are now in a Ford Motor Car is much more than all the computing power that was put in the space vehicle that landed the first men on the moon and brought them back. I hope the report will be self explanatory, if not or you have any ambiguity, please contact us


Hozefa Rasool
Ather Khan


Information technology (IT), as defined by the Information Technology Association of America (ITAA), is "the study, design, development, implementation, support or management of computer-based information systems, particularly software applications and computer hardware." In short, IT deals with the use of electronic computers and computer software to convert, store, protect, process, transmit and retrieve information, securely. Recently it has become popular to broaden the term to explicitly include the field of electronic communication so that people tend to use the abbreviation ICT (Information and Communications Today, the term information technology has ballooned to encompass many aspects of computing and technology, and the term is more recognizable than ever before. The information technology umbrella can be quite large, covering many fields. IT professionals perform a variety of duties that range from installing applications to designing complex computer networks and information databases. A few of the duties that IT professionals perform...

References: Internews Asia Pacific;
The Media Handbook; by Hellen E Katz, 2003
Pakistan Electronic Media Regulatory Authority;
Pakistan Telecommunication Authority;
Statistics Bureau of Pakistan;
Media Technology and everyday life in Europe; Roger Silverstone, 2005.
World Bank;
Wikipedia Encyclopedia;
University of Alabama, Dept. of Telecom and Film;
University of Arhus, Dept. of Computer Science; denmark
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