Preview

Mcdonald's: The Epidemic Of Childhood Obesity

Satisfactory Essays
Open Document
Open Document
147 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Mcdonald's: The Epidemic Of Childhood Obesity
The average child in America diet consists of fast food, in fact; this has led to an epidemic causing a surge in childhood obesity. Due to the rapid growth of childhood obesity in America fast food companies, like McDonald’s, have become the scapegoat of the epidemic. Parents and activist, against childhood obesity, argue that McDonald’s advertising tactics target children. Therefore, this makes the popular fast food chain an easy target. To give power to their arguments, there are market researches asserting children recognize a brand logo before their own name (Schlosser 43). The once beloved and highly recognized brand is now under fire for an epidemic consumers help start. Consumers are delusional and need to look to their own behavior

You May Also Find These Documents Helpful

  • Good Essays

    In the essay “The Big Fat Case Against Big Macs,” Ellen Goodman doubts that the best lawyers can prove that fast food companies, like McDonald’s and Burger King, are the causes that make many people become overweight and have health problems, but they can prove that fast food companies fooled their consumers, especially young kids. For example, McDonald’s uses toys as attractions to make kids buy its meals. She also states that fast food companies put slogans to make kids think that eating their “Big Kids Meal” will make them…

    • 748 Words
    • 3 Pages
    Good Essays
  • Good Essays

    In David Zinczenko’s Don’t Blame the Eater article, he blames the fast-food industry for starting the rising obesity problem because of the failure of providing the facts and warnings labels about their high calorie junk food to the consumers. Zinczenko argues that kids are drawn by the cheap, high-calorie junk food that the fast-food chains like McDonald’s, Taco Bell, Kentucky Fried Chicken, or Pizza Hut are happy to supply because with lots of parents working all day, they do not have time to check what their children are eating. For Example, the author David Zinczenko states that when he was a little boy, his mother would always be away at work, so he would eat Taco Bell, McDonald’s, and at other places every day, and he ended up obese.…

    • 507 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    John Robbins

    • 430 Words
    • 2 Pages

    Meat & Veggies: According to John Robbins, “the critics of the ad campaign, and McDonalds itself, place the blame for the situation squarely on the shoulders of parents” (143).…

    • 430 Words
    • 2 Pages
    Satisfactory Essays
  • Satisfactory Essays

    The manipulation of advertisements molds the child’s mores at an early age. The toys accommodates the child with the notion that comfort and security comes from having the products. Mcdonalds advertisements focus more on the toys, than the food items itself. For instance one of the commercials played on national television,…

    • 193 Words
    • 1 Page
    Satisfactory Essays
  • Good Essays

    Ever curious to why child obesity has increased over the past 30 years? David Zinczenko’s article states that the persuasion of fast food and the lack of wholesome food selections are causing an outbreak of teenage obesity in America today. He argues, because of the issues for society of boosted rates of incidence of Type 2 diabetes, a disease related with obesity. Capturing on his own experiences as a “Mid-1980’s latchkey kid (462) ,” he describes how simple it is for teens to gain weight with a constant diet of fast food meals, Zinczenko seems to be suggesting that there are inflexible limits that a tall person can hold steadily. “I had packed 212 pounds of torpid teenage tallow on my once lanky five foot ten frame”. So, is being “obese” a medical disorder that can be prescribed, or is it based upon cultural factors?…

    • 470 Words
    • 2 Pages
    Good Essays
  • Better Essays

    b. The main idea of this article focuses on First Lady Michelle Obama’s “Let’s Move” campaign against childhood obesity. The authors go into detail on how it can be improved to incorporate pregnant women, infants, and pre-school children to gain maximum benefits at curbing the epidemic of childhood obesity rates in the United States.…

    • 1451 Words
    • 6 Pages
    Better Essays
  • Good Essays

    Advertising has changed from being honest, concrete, simple, and informative to expensive, symbolic, and appealing to counter-culture. In early decades, commercials conveyed intrinsic benefits of the products. Due to the rise of a mass consumer society, advertisers in the 1950s and 1960s, or the creative revolution, began to advertise more symbolic and cultural-driven values by stressing the “cool” image they want their products to convey (Nike represents power and athleticism). Ford and Schor suggest that symbolic marketing of food persuades children to eat particular foods because of it affects their social identity not because of tastefulness or healthfulness. Ford and Schor believe that the youth’s desire to be “cool” and the segregation of adults from children prompts junk food producers to utilize an “anti-adult” message in their ads. Ford and Schor juxtapose junk food with drugs to address the symbolic relationship of adults and children; junk food contains high amounts of sugar that make children hyper and a nuisance to parents. Schor and Ford also define the relationship between tobacco and junk food to prove that junk food marketers have cynical…

    • 950 Words
    • 4 Pages
    Good Essays
  • Good Essays

    America's Obesity Blame

    • 861 Words
    • 4 Pages

    In the article “If You Pitch It, They Will Eat It”, David Barboza, who works for the New York Times, claims that, “Product tie-ins are everywhere. There are SpongeBob SquarePants Popsicles, Oreo Cookie preschool counting books and Keebler’s Scooby Doo Cookies” (Barboza). While his claim seems accurate, consumers still have the power to control the market. Parents can control what their kids watch everyday on TV, and if nobody is eating unhealthy, then the fast food restaurants will have to adjust their menus to reflect more healthy options. In “The Battle Against Fast Food Begins In The Home”, the solution in author David Weintraub’s family was to limit television time and encourage the kids to spend more time outdoors (Weintraub). In David Zinczenko’s article, he shared his story that he was already more than 200 pounds at the age of 15 (Zinczenko). Additionally, David Barboza claims that, “Kids 4 to 12 spend on their own wants and needs about $30 billion a year” (Barboza). Parents often pacify their children with unhealthy snacks, which shows that consumer demand allow companies to continue selling their products. Therefore, the consumers are at fault of for America's…

    • 861 Words
    • 4 Pages
    Good Essays
  • Better Essays

    Child Obesity in America

    • 2455 Words
    • 10 Pages

    Since 1980, obese children in America have more than tripled in rate. Approximately one out of three American children is affected by obesity (Centers for Disease Control and Prevention, 2011). Many factors contribute to this epidemic outcome. The following paragraphs will explore these factors such as how the disease is caused and what causes the disease in American children. This research paper will also present how to prevent and control obesity in children, the rise of cost of medical bills, and how being obese can affect the human body mentally and physically.…

    • 2455 Words
    • 10 Pages
    Better Essays
  • Good Essays

    Your doctor may have told you that you are obese and that you need to make lifestyle changes to bring your weight into a healthier range. Whether it's to live longer, to change your appearance, or to move around easier, you're ready to make those changes but might not be sure how to go about them. America, home of the free and land of the obese. One of the most commonly discussed issues of America in the last few decades has been obesity. Obesity is an epidemic that plagues our nation.…

    • 1827 Words
    • 8 Pages
    Good Essays
  • Good Essays

    In the United States today there is a widespread of childhood obesity. Childhood obesity has increased at an alarming rate over the last 20 years. Today, nearly one in five children is battling this condition and if patterns predict the future, almost all of America’s children will be living with diabetes, heart disease, and dying younger due to obesity within the next 20 years. (Alan) Think about this problem, Americans point their fingers at restaurants like McDonalds, saying their unhealthy foods and serving sizes are responsible However, people’s lifestyles are really to blame. They are so busy that they go to fast food restaurants instead of eating healthy meals at home. Parents need to be more observant with their children and what they eat; they need to be better role models for their children as well. (Palmer) The obesity in children has severe health risks. Until Americans stop themselves from going to fast food places the problem of obesity in the US will not go away.…

    • 549 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    There are 5 issues that make a fist of a hand that can knock America out cold. They’re a lack of jobs, obesity, diabetes, homelessness, and education. Each of these factors have the ability to trigger one another, as mentioned before, without the proper level of education on how to control issues like obesity it can later lead to several types of deadly diseases. Because there is a lack of education by parents, a low amount of funds being spent on children by the government and the accessibility of unhealthy processed foods, the childhood obesity rate is high and out of control in the United States.…

    • 1528 Words
    • 7 Pages
    Powerful Essays
  • Powerful Essays

    Childhood Obesity in America

    • 3488 Words
    • 14 Pages

    over the age of six (including teenagers) are overweight or obese (par. 4). According to…

    • 3488 Words
    • 14 Pages
    Powerful Essays
  • Powerful Essays

    Childhood obesity in the United States of America has become one of the major health concerns for the nation. Diabetes, cancer, psychological problems as well as heart diseases are just but a few of the many health problems that come with obesity in children. However, childhood obesity is an issue that is preventable, treatable as well as can be managed with great effectiveness despite many thousands of people across the world and in America continues to face this same problem. One of the worst things in life is facing issues such as health problems while still child as compared to when one is an adult. Childhood obesity has become an epidemic in the modern American society. This is creating a lot…

    • 2206 Words
    • 9 Pages
    Powerful Essays
  • Satisfactory Essays

    Childhood obesity has become a major problem in America. Obesity is a bigger threat in children than it was in the past. Obesity contribute too many of the physical and psychological disorders seem in children. Children are more likely to become overweight adults if they do not practice good eating habits and exercise. Over the past few years, obesity has been increasing at an alarming rate due to technology, unhealthy food choices and lack of physical activity. According to the Centers for Disease Control and Prevention (CDC), childhood obesity has more than tripled in the past 30 years. “The percentage of children aged 6 to 11 years who were obese in 1980 was 7 percent and by 2012 it had grown to 18 percent. The percentage of adolescents…

    • 263 Words
    • 2 Pages
    Satisfactory Essays