Topics: Mass media, Internet, Social media Pages: 7 (1504 words) Published: November 9, 2014
The mass media has a great influence on people and especially on the younger generation. It plays an important role in shaping the opinions and positions of young people.

The mass media has left inevitable effects on people, especially on teenagers and young generations. In this modern world, people find new ways to spend their leisure time and mass media is one of the alternatives for them. Mass media is used by number of people all over the world because people can easily get use of it. There are some positive and negative aspects of mass media, so people should be aware of these aspects before considering information and programs that are provided by mass media. From the beginning of 20th century to up to date, the combined outcome of mass media like television, radio, and web media has doubled and decreased the share of publication activities. According to Statistics Finland, in 2012, share of market media is slightly diminished. Nearly EUR 20 million of mass media has disappeared (-0.5%) and the total number of media around 4.3 billion (Statistics Finland, 2012). We can consider several types of mass media like television shows, magazines, newspapers, radio broadcasts, video games, books, and the internet are all different outlets of media, produced and published images and ideas that are circulated and communicate around communities, nations, and the world.

Television shows are also playing a good number of role in mass media which is available in all most places of the world. Most of the people got influenced by television media, and some of them use it in their daily life. Television media provide varieties of programs like news, movies, serials, cartoon shows, sports events, and advertisements that people are watching as per their interests. Firstly, people can easily entertain while watching these programs on television and also influence by them. Secondly, Public can be aware of the modern world and the newly arrived technology. Thirdly, people can know about incidents that are happening all over the world. Apart from these advantages, people can spend their free time to watching television. On the other hand, television media also have some negative points. All the information provided by television media may not be trustworthy because some of them telecast apart from actual reality. Sometimes television media show inflammatory contents to make the information interested which leads to the alternation of the information. However, some of the program shows violent and adult programs that may affect children and divert their mind. Thus, we should have to advise them not to watch adult programs. Children spend most of their time watching television programs like cartoon, music shows, so media can easily divert their mind. However, they also learn new innovative things like technology and research activities that can improve their abilities like imagination and intelligence quotient power that help them in the modern world. Ladies and gents are most potential casualties of media's impact over society. The depiction of ladies as sexual figures in mainstream culture is likewise a danger to the prosperity of our society. Regularly ladies are delineated or depicted in some manifestation of sexual representation. This depiction have make a standard for the perfect female picture that ladies contrasted with anyone else. As per the report of the American Psychological Association, open images of women in media serves as "models of femininity", especially images of young girls but some time they have to face some sexual and mental problems in the future (Bradfort, 2013). Another impact of media is that Pakistani media impacted the popular presumption against the Taliban in Swat by rehashed broadcast of a feature cut indicating whipping of a lady by the Taliban. Before the general presumption over the military activity against the Taliban in S.W.A.T was given a mission, rehashed broadcast of this...

References: Bradfort, W., (2014), Education and science: effects of Media on society, Retrieved (01/10/2014) from
Mughal, M., date (18 Jan 2011), Mass media: Influence on society, Retrieved (26/10/2014) from
Phillips, W., date (2014), Public opinion: The mass media, Retrieved
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Shafi, S., date (12 June 2012), Positive and negative influence of media among young people, Retrieved (27-10-2014) from
Wolska, M., date (2011)
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