marketing mix for KFC
KFC at Malaysia
The first KFC restaurant was opened in 1973 on Jalan Tunku Abdul Rahman. Today there are more than 500 KFC Restaurants nationwide and still counting. In fact, KFC Malaysia has developed a distinctive Malaysian personality of its own.
Especially for Malaysians
KFC's an establishment that is run by Malaysians and managed by Malaysians. When KFC took it upon to create a selection of food that would make Malaysia proud on the international scene. Kentucky Nuggets, for example, was conceived in Malaysia and then found its way to KFC worldwide. Today, Kentucky Nuggets is one of KFC's successes.
"Meals on Wheels" was also developed in Malaysia. It was created for the purpose of bringing great tasting chicken to places where a KFC Restaurant might not be available. So, any offices or companies can hold functions at any place and anytime!All of KFC's achievements add to our Malaysian identity. But it has only been possible because you invited KFC to share your lives.
Something for Malaysians
At KFC, all te customer recognize that improving the quality of life and economic vitality of the communities in which conduct business is in the best interest of company, patrons, employees and industry. And to show our appreciation for Malaysian support for making us a market leader; all of us here at KFC Malaysia wanted to give something back to the community. Projek Penyayang KFC was founded in 1995 in an effort to enable thousands of orphans and underprivileged children to enjoy KFC meals. This year marks the 10th Anniversary of Projek Penyayang.
They serve to dispel the myth that a disability impede a person from leading a normal life and gives them a sense of confidence and self-esteem. These 4 restaurants are located in Peninsular and East Malaysia. First is at Sentul Raya, in Kuala Lumpur, second is at Saujana, in Sarawak, the third is at Tanjung Aru, Sabah and 4th Johor. Currently, KFC still conducting other programmes for Malaysian charities. And
The first KFC restaurant was opened in 1973 on Jalan Tunku Abdul Rahman. Today there are more than 500 KFC Restaurants nationwide and still counting. In fact, KFC Malaysia has developed a distinctive Malaysian personality of its own.
Especially for Malaysians
KFC's an establishment that is run by Malaysians and managed by Malaysians. When KFC took it upon to create a selection of food that would make Malaysia proud on the international scene. Kentucky Nuggets, for example, was conceived in Malaysia and then found its way to KFC worldwide. Today, Kentucky Nuggets is one of KFC's successes.
"Meals on Wheels" was also developed in Malaysia. It was created for the purpose of bringing great tasting chicken to places where a KFC Restaurant might not be available. So, any offices or companies can hold functions at any place and anytime!All of KFC's achievements add to our Malaysian identity. But it has only been possible because you invited KFC to share your lives.
Something for Malaysians
At KFC, all te customer recognize that improving the quality of life and economic vitality of the communities in which conduct business is in the best interest of company, patrons, employees and industry. And to show our appreciation for Malaysian support for making us a market leader; all of us here at KFC Malaysia wanted to give something back to the community. Projek Penyayang KFC was founded in 1995 in an effort to enable thousands of orphans and underprivileged children to enjoy KFC meals. This year marks the 10th Anniversary of Projek Penyayang.
They serve to dispel the myth that a disability impede a person from leading a normal life and gives them a sense of confidence and self-esteem. These 4 restaurants are located in Peninsular and East Malaysia. First is at Sentul Raya, in Kuala Lumpur, second is at Saujana, in Sarawak, the third is at Tanjung Aru, Sabah and 4th Johor. Currently, KFC still conducting other programmes for Malaysian charities. And