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Marketing and Strategic Planning Paradigm

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Marketing and Strategic Planning Paradigm
Marketing Intelligence & Planning
Emerald Article: Managing strategic planning paradigms in China
Hong Liu, Lars-Uno Roos

Article information:
To cite this document: Hong Liu, Lars-Uno Roos, (2006),"Managing strategic planning paradigms in China", Marketing Intelligence &
Planning, Vol. 24 Iss: 5 pp. 432 - 445
Permanent link to this document: http://dx.doi.org/10.1108/02634500610682845 Downloaded on: 18-12-2012
References: This document contains references to 35 other documents
Citations: This document has been cited by 5 other documents
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Hong Liu, Lars-Uno Roos, (2006),"Managing strategic planning paradigms in China", Marketing Intelligence & Planning, Vol. 24 Iss:
5 pp. 432 - 445 http://dx.doi.org/10.1108/02634500610682845 Hong Liu, Lars-Uno Roos, (2006),"Managing strategic planning paradigms in China", Marketing Intelligence & Planning, Vol. 24 Iss:
5 pp. 432 - 445 http://dx.doi.org/10.1108/02634500610682845 Hong Liu, Lars-Uno Roos, (2006),"Managing strategic planning paradigms in China", Marketing Intelligence & Planning, Vol. 24 Iss:
5 pp. 432 - 445 http://dx.doi.org/10.1108/02634500610682845 Access to this document was granted through an Emerald subscription provided by TUMAINI UNIVERSITY
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Citations: Hong Liu, Lars-Uno Roos, (2006),"Managing strategic planning paradigms in China", Marketing Intelligence & Planning, Vol. 24 Iss: 5 pp http://dx.doi.org/10.1108/02634500610682845 Hong Liu, Lars-Uno Roos, (2006),"Managing strategic planning paradigms in China", Marketing Intelligence & Planning, Vol Hong Liu, Lars-Uno Roos, (2006),"Managing strategic planning paradigms in China", Marketing Intelligence & Planning, Vol. 24 Iss: 5 pp

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