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marketing
UNDERSTANDING MARKETS AND CONCUMERS
BY
JIANGWENYAN

FACULTY OF BUSINESS, ACCOUNTANCY AND MANAGEMENT
COURSEWORK COVER SHEET
COURSE: _____BAC ________INTAKE: ____May_____________
STUDENT PARTICULARS
Name:______Jiangwenyan__________________________
IC / Passport No:________________E22556871___________________________________
Student No:________SCM-025581___________________________________________
Subject: Understanding_markerting and consumers______________________________
Mode of Study:□ Full time □ Part time
Lecturer:____________________________
Due Date:_14/10/2014__________________
Declaration by student:
1, _______Jiangwenyan____ hereby declare that the attached assignment is my own work and understand that if I am suspected of plagiarism or another form of cheating; my work will be referred to the Dean of Faculty who may as a result recommend to the SEGi University Examination Board that my enrolment in the programme be discontinued.
I am submitting the following items:
□ Coursework Cover (1 page)□ Hardcopy document (No of pages ___)
□ CD (Please tick either one that you are submitting)
NOTE:
Students are reminded to keep a copy of all assignments / coursework submitted.
All LATE SUBMISSION will be DEDUCTED 10% a day up to a maximum of FIVE (5) days, where after that, the coursework will be marked ZERO (0).
______________________________________
Student SignatureDate
COURSEWORK 1
Year 2014 MONTH 2014
Subject MKT 2533 UNDERSTANDING MARKETS AND CONSUMERS
Weight 25% Submission Date OCTOBER 14, 2014
REGULATIONS
A. Late Submission
A 10% deduction per day of total coursework marks (excluding weekends and public holidays).
Late submission between 5 to 10 days, results in a 50% deduction of total coursework marks.
Late submission past 10 days results in an automatic 0% for coursework and the student will be barred from the final examination.
B. Deliverables
Students must submit all materials supporting their



References: HYPERLINK "http://www.baike.com/wikdoc/sp/qr/history/version.do?ver=21&hisiden=SYnFndWV6VQlYVFl,m,c2JxYw" http://www.baike.com/wikdoc/sp/qr/history/version.do?ver=21&hisiden=SYnFndWV6VQlYVFl,m,c2JxYw HYPERLINK "http://en.wikipedia.org/wiki/Market_environment" http://en.wikipedia.org/wiki/Market_environment HYPERLINK "http://en.wikipedia.org/wiki/Market_environment" http://en.wikipedia.org/wiki/Market_environment HYPERLINK "http://smallbusiness.chron.com/description-target-market-3250.html" http://smallbusiness.chron.com/description-target-market-3250.html HYPERLINK "http://en.wikipedia.org/wiki/Marketing_strategy" http://en.wikipedia.org/wiki/Marketing_strategy

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