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Marketing 1
1. Mission, vision, and objectives or goals of gardenia and lucky me.
Gardenia
Mission Our mission is to serve consumers with the best quality assortment of great-tasting bakery and related food and beverage products, with world-class manufacturing facilities and an efficient nationwide distribution network, thereby providing a fair return on shareholder investments.

Vision Our vision is to become the premier company in the baking industry and the related food and beverage industry, known and emulated for our best quality products that delight the consumer. It is the pride of every employee, investor, trade partner and stakeholder.

Objectives/ goals Lucky Me
Mission
We are an organization of happy and creative people striving for excellence and committed to uplift the lives of all whom we serve.

Vision We are a food company most admire for its agility and innovation for being number one Objectives/ goals
• To know the process of making noodles.
• To determine how strong and competitive we are in the market.

2. How do they plan to achieve their mission, vision, and objectives or goals?
Gardenia
Gardenia believes strongly in making sure that our consumers always get the finest quality and freshest bread. Gardenia's freshly baked bread can be found around the clock, from provision shops and convenience stores to supermarkets, hypermarkets and even hospitals and schools. Our efficient sales and delivery teams ensure daily bread delivery to some 3000 retail outlets in Singapore come rain or shine. Faced with the challenge of an increasingly competitive bread market and a steady and continuing growth in demand for healthy bread due to lifestyle preferences and greater consumer sophistication, Gardenia's Research & Development team constantly strives to come up with new products through a careful process of rigorous adaptation and trial with in-depth taste testing and feedback from the public. Gardenia will continue to propel the

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