Management Information Systems 10th Edition
obr76817_fm_i-xxxiv_1.indd Page i 8/25/10 2:00 PM F-497
MANAGEMENT
INFORMATION
SYSTEMS
/Users/F-497/Desktop/Tempwork/AUGUST 2010/18:08:10/FREE036:Volhart:VYN
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obr76817_fm_i-xxxiv_1.indd Page iii 8/25/10 2:00 PM F-497
MANAGEMENT
INFORMATION
SYSTEMS
Tenth Edition
James A. O’Brien
College of Business Administration
Northern Arizona University
George M. Marakas
KU School of Business
University of Kansas
/Users/F-497/Desktop/Tempwork/AUGUST 2010/18:08:10/FREE036:Volhart:VYN
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MANAGEMENT INFORMATION SYSTEMS
Published by McGraw-Hill/Irwin, a business unit of The McGraw-Hill Companies, Inc., 1221 Avenue of the Americas, New York, NY, 10020. Copyright © 2011, 2009, 2008, 2006, 2004, 2002, 1999, 1996,
1993, 1990 by The McGraw-Hill Companies, Inc. All rights reserved. No part of this publication may be reproduced or distributed in any form or by any means, or stored in a database or retrieval system, without the prior written consent of The McGraw-Hill Companies, Inc., including, but not limited to, in any network or other electronic storage or transmission, or broadcast for distance learning.
Some ancillaries, including electronic and print components, may not be available to customers outside the United States.
This book is printed on acid-free paper.
1 2 3 4 5 6 7 8 9 0 DOW/DOW 10 9 8 7 6 5 4 3 2 1 0
ISBN 978-0-07-337681-3
MHID 0-07-337681-7
Vice president and editor-in-chief: Brent Gordon
Editorial director: Paul Ducham
Director of development: Ann Torbert
Senior development editor: Trina Hauger
Vice president and director of marketing: Robin J. Zwettler
Marketing manager: Sarah Schuessler
Vice president of editing, design and production: Sesha Bolisetty
Senior project manager: Bruce Gin
Buyer II: Debra R. Sylvester
Senior designer: Mary Kazak Sander
Senior photo research coordinator: Jeremy Cheshareck
MANAGEMENT
INFORMATION
SYSTEMS
/Users/F-497/Desktop/Tempwork/AUGUST 2010/18:08:10/FREE036:Volhart:VYN
This page intentionally left blank
obr76817_fm_i-xxxiv_1.indd Page iii 8/25/10 2:00 PM F-497
MANAGEMENT
INFORMATION
SYSTEMS
Tenth Edition
James A. O’Brien
College of Business Administration
Northern Arizona University
George M. Marakas
KU School of Business
University of Kansas
/Users/F-497/Desktop/Tempwork/AUGUST 2010/18:08:10/FREE036:Volhart:VYN
obr76817_fm_i-xxxiv_1.indd Page iv 01/10/10 11:01 AM user-f494
/208/MHBR180/obr76817_disk1of1/0073376817/obr76817_pagefiles
MANAGEMENT INFORMATION SYSTEMS
Published by McGraw-Hill/Irwin, a business unit of The McGraw-Hill Companies, Inc., 1221 Avenue of the Americas, New York, NY, 10020. Copyright © 2011, 2009, 2008, 2006, 2004, 2002, 1999, 1996,
1993, 1990 by The McGraw-Hill Companies, Inc. All rights reserved. No part of this publication may be reproduced or distributed in any form or by any means, or stored in a database or retrieval system, without the prior written consent of The McGraw-Hill Companies, Inc., including, but not limited to, in any network or other electronic storage or transmission, or broadcast for distance learning.
Some ancillaries, including electronic and print components, may not be available to customers outside the United States.
This book is printed on acid-free paper.
1 2 3 4 5 6 7 8 9 0 DOW/DOW 10 9 8 7 6 5 4 3 2 1 0
ISBN 978-0-07-337681-3
MHID 0-07-337681-7
Vice president and editor-in-chief: Brent Gordon
Editorial director: Paul Ducham
Director of development: Ann Torbert
Senior development editor: Trina Hauger
Vice president and director of marketing: Robin J. Zwettler
Marketing manager: Sarah Schuessler
Vice president of editing, design and production: Sesha Bolisetty
Senior project manager: Bruce Gin
Buyer II: Debra R. Sylvester
Senior designer: Mary Kazak Sander
Senior photo research coordinator: Jeremy Cheshareck