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Magnapsoles Satire Analysis

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Magnapsoles Satire Analysis
Kevin Lu
Mrs. Byrne
AP English Language
30 March 2015
The Onion: Satire and Advertisements In The Onion’s article regarding MagnaSoles, a falsely advertised product, it satirizes how easily people are able to believe in advertised products even though they are scams. Through the usage of diction and an exaggerated and sarcastic tone, the writers purposely make this shameless advertisement overly ridiculous in order to make it clear of how some people willing believe anything. For example, in the passage a woman named Helen Kuhn remarks that after wearing MagnaSoles for seven weeks she was able to heal her twisted ankle. Ironically enough, a twisted ankle would normally take seven weeks to heal. Yet Helen confidently insists that it was
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Words such as “comfortons”, “reflexology”, and “semi-plausible” reflect upon how easy it is for companies to manipulate consumers. It goes to show that some people are often fooled into belief from intelligent-sounding words that share a resemblance to modern scientific words. Furthermore, within this passage, a man named Geoff DeAngelis, advocates MagnaSoles since they are "clearly endorsed by an intelligent-looking man in a white lab coat." By using the phrase “intelligent-looking man”, the article pokes fun at consumers who willingly believe information they are told as long as it comes from people who look certified. Not only does the diction show this but the hyperbolic tone also reflects this message as well. The tone of the passage challenges the mind of the reader as it affects the emotion and thought processes of the audience. Many readers will feel confused and amused at how silly these ads are. But with claims such as how the “healing power of crystals to re-stimulate dead foot cells with vibrational biofeedback… a process similar to that by which medicine makes people better” it displays a strikingly similarity for ads that claim similar things. It is obvious that the claim is false as such a process is impossible and not supported. Through this and many other ridiculous sentiments the Onion does a wonderful job in

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