RMIT International University Vietnam
Bachelor of Commerce Program
Assignment Cover Page
Contents
First State 3
Executive summary 3
Background 3
Company: 3
Core business: 4
Reasons for internationalising: 4
Findings 5
Target Country 5
PEST macro factors 5
Industry market analysis of ICTs market 7
Critical risk factors 9
Financial projections: 9
Conclusion 9
Reference: 9
Appendix: 9
First State
FPT is one of the largest multinational Information and Communication Technologies (ICTs) companies of Vietnam. FPT has been an expert at leading ICTs on the global market over 14 representative offices as Japan, the US, the UK, France, Germany, Singapore, Australia, Thailand, Malaysia, Myanmar, Laos, Cambodia, the Philippines and Vietnam (FPT-soft 2013). This report will consider the next market or the country in which FPT should be able to internationalize to.
Executive summary
FPT is known as ICTs provider leading to many countries in the worldwide. In fact, FPT earns the average of over 30% of its revenue from other foreign countries in the past three years. Brazil is the world fifth largest countries with the closely $2.394 trillion GDP in 2011. Brazil attracts a numerous of FDI inflows to its services, industries, and agriculture section. Besides that the gain of geography and some interesting culture, ICTs services makes up 7% value of Brazilians GDP (71% service is 67.3% of GDP). In addition, Telecommunications makes up 43.12% of market share while IT services are 17.87%. In fact, Brazil gives the effective policy to attract inflow investors with 10% corporate income tax, so the numbers of ICTs projects is also certain highly results compared to other. Furthermore, between Vietnam and Brazil have benefits with some attractive strategy to encourage the Vietnamese enterprises. There is also a sense of timing of investment that it’s incontinently gravitation when the 2014 World Cup and the 2016 Summer Olympics will be ordered in Brazil. This is effects