Loyalty Programs Iocl

Topics: Filling station, Loyalty program, Fleet management Pages: 6 (1157 words) Published: August 9, 2011
Loyalty Programs
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IndianOil's loyalty programmes are designed exclusively to benefit the large number of its customers who have been patronising the brand for over five decades.

The XTRAPOWER Fleet Card programme is a complete smart card-based fleet management solution for fleet operators and corporates for cashless purchase of fuel & lubricants from designated retail outlets (petrol pumps) of IndianOil through flexible pre-paid and credit facilities. The fleet card also offers an exciting rewards programme and unique benefits like personal accident insurance cover and vehicle tracking facilities. In just under two years of its launch, it has emerged as the largest fleet card in the country with the widest retail outlet coverage. Any business entity owning or operating a vehicle fleet can become a member of the XTRAPOWER fleet card programme at a nominal annual charge. Each fleet owner is issued a Fleet Control Card and vehicle-specific Fleet Cards for every vehicle enrolled under the programme. For enhanced security, the fleet card transactions are authorised through a unique Personal Identification Number (PIN). Moreover, the card can help track each vehicle's movement across remote corners of the country, leading to an improvement in vehicle utilisation and route compliance. XTRAPOWER is also backed by IndianOil's vast infrastructure network and web-based support services.

Easy Fuel gift card

The XTRAPOWER Easy Fuel gift card facilitates corporates in paperless gifting of fuels and lubricants to their employees, customers and other stakeholders, that too from select IndianOil retail outlets numbering over 6,000. As India's first smart card-based fuel voucher, it offers amazing convenience and security among the gifting options available today, and comes with the option of multiple recharging, or topping-up, and hence ideally suited for reimbursement, repeat incentivisation, etc. Corporate members can log into the dedicate website for allocating requisite funds and for topping up. All transaction details can be viewed on the website, thereby eliminating the need for maintaining separate MIS for reimbursements. A 24x7 dedicated toll-free helpline (1800 4255599) caters to customer queries.

Further details on the XTRAPOWER Fleet Card and Easy Fuel gift card are available on www.iocXTRApower.com.

IndianOil XTRAREWARDS is India's first online rewards programme that seeks to inculcate the habit of redeeming points. It is currently active in Mumbai, Delhi, Chennai, Ahmedabad, Bengaluru, Bhubaneshwar, Coimbatore, Mysore, Pune and Secunderabad, with plans to reach other cities soon. The loyalty programme rewards customers paying by cash, credit and debit cards. Each transaction is confirmed online through a charge slip and customers can earn points on fuel/lube purchases at participating IndianOil retail outlets. Additional points can also be earned outside the IndianOil network, covering prominent FMCG, Food, Automobile, Travel, Entertainment, Apparel and Hospitality sectors. Apart from redeeming the accumulated points instantly on fuel / SERVO lubricants at participating retail outlets, card-holders can also redeem the points to get exciting gift items from a catalogue. The redemption on gifts can be registered either from the participating retail outlets or from the comfortable confines of one's home through the 24x7 IVRS Help Line (1800 22 4111). The programme continuously provides the cardholder with privileges, benefits and offers from a large number of alliance partners, including restaurants, pizza companies, automobile service stations, jewellers, and online shopping companies.

Further details on the XTRAREWARDS programme are available on www.XTRArewards.com. | Did you mean : ioc outlets in soth ex delhi
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