Lonely Planet Mission Statement

Topics: Statements, Grade, Travel agency Pages: 2 (456 words) Published: February 26, 2013
Gold Team Travel Agency Project
Working for Lonely Planet©

Lonely Planet Mission Statement
Life is an adventure from the moment we're born, and here at Lonely Planet we believe adventures should never stop. As a global travel company, our adventure is helping travelers get the most out of their journeys. And it's not just about books. It's about websites, TV and mobile products too. We value creativity, innovation and integrity and we're not afraid to challenge ourselves and others. If you're interested in the adventure as much as the destination then check out Lonely Planet's employment opportunities. The Goal: You will be part of a team. Each team member has specific jobs to do. You will pick a country from an area of the world and create a brochure, tri-board, and an oral presentation that keeps with the mission statement of Lonely Planet. They value getting the most out of a trip and adventure!

Grading: Each student in the group will choose a role within the group. Grades are mostly individual. Each student is graded on the parts of the assignment they are responsible for. If a student does not do his or her job it WILL NOT affect the grades of the other students. It may mean the group does not win the job placement without a complete project, but grades are individual according to the chart on the back of this page.

Team Position: Artist 1, Artist 2, Writer 1, Writer 2
Responsibilities/Checklist PUT YOUR INITIALS OR NAME ON EVERYTHING YOU DO | Artist 1_____________| Artist 2______________| Writer 1_______________| Writer 2_______________| POSTER| Flag2 postcards coin Currency1 Adventure Image for the boardOne place of interestCitations | Map2 postcardsBill Currency1 Adventure Image for the boardOne place of interestCitations| 2 days of itinerary3 Common GreetingsCitations| 2 days of itinerary3 common GreetingsCitations| BROCHURE * | Help to design the brochure| Climate paragraph2 days of...

Citations: |
BROCHURE * | Help to design the brochure | Climate paragraph2 days of itineraryDescription of 1 must see event/holiday | Short History paragraph2 days of itinerary Description of 1 must see location |
Extra Job | Extra Job | Extra Job | Extra Job |
All: Contribute to the oral presentation, decide on any extras that will be brought in for the final presentation, crafts, music, video….etc. NO FOOD SORRY! |
Extras to assign, Organizer, Technology Specialist, Mission Statement Expert, Graphic Consultant.
Organizer: Keeps all the handouts, printed sheets and completed parts of the project together in the team folder
Technology Specialist: Trouble shoots technology problems before asking a teacher. Helps to set up the brochure using the instructions.
Mission Statement Expert: Makes sure the team is on task and creating quality work that follows the Lonely Planet Mission Statement.
Graphic Consultant: In charge of arranging the overall look of the poster and brochure. Helps choose colors and makes sure things are visually pleasing.
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