First is to be a present of artistic programming. The LCPA puts on more than five thousand events, performances, tours, and educational activities each year. Second is to be a national leader in arts and education and community relations. The LCPA reaches over a hundred city schools with varied education programs and events. And the third is to be the manager of the large Lincoln Center Campus, managing the events, appearance, and well being of the twelve different institutions on the property. The LCPA has a large responsibility in the arts world and has been involved in many initiatives to help expand it’s success and audiences …show more content…
The new theatre, will feature works of emerging playwrights, directors and designers. In addition, the theatre is going to fucntion as a recruitment toll and training ground. Finding talent, and training talent in a place like this is effective for providing carefully picked and knowledgeable artists. Also these events will be targeted towards new audiences, with tickets priced at $20. Making tickets affordable is essential in gaining new and broader audiences as well as expanding exposure. The LCPA’s renovation projects include a lot of work on many aspects of the center, which requires a lot of money. Much of this money is donated by the board. Having a willing and financially affluent board is a key aspect in successfully carrying out large projects such as this. Bernard Gersten, the executive producer of the Lincoln Center Theatre understands that the project can we worrying at times, however believes that, “you also trust that you’re doing has merit.” Having leaders who are invested in the cause as a whole is an important component of running a prosperous business. Through a combination of a strong educational program, tours, audience development, and family programming, the LCPA has been able to bring in lots of revenue and interest to the arts. The LCPA is always attempting to bring in new audiences. They have set up free