Life Insurance at Ing Vysya

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[Pick the date] myhome DECLARATION DECLARATION

I hereby declare that the project entitled “LIFE INSURANCE at ING Vysya”which is submitted in partial fulfillment of the requirement for the award of the degree of MBA of Rani Durgavati Vishwavidyalaya,Jabalpur(M.P.) is an authentic record and all the information published by me are true to my knowledge and information and facts furnished by me rrrrreeeeeeee on my own findings as per the information collected through secondary research.

The matter in this project is neither being used elsewhere nor has been submitted earlier for the award of degree of MASTER OF BUSINESS ADMINISTRATION.

PRAKRITI SINGH

CONTENTS

Chapter 1

Abstract
Objective
Review of literature

Introduction

ABSTRACT

In India, Life Insurance sector plays a major role in savings of a person. There are many players in life insurance sector and LIC is the leading as it has roots in India from more than 50 years. To purchase any thing in this world a customer has his/her own choice of preferences. The project study of ING Vysya unit linked as a part of financial planning.

The aim of study is to examining a client’s personal situation, financial resources, financial objectives and financial problems in a comprehensive manner, monitoring the plan performance to take corrective action as necessary to assure that results match the plan projections. So this study is also intended to find whether people are aware of ING Vysya Life Insurance.

The method of study is market research with structured questionnaire consisting of multiple choice questions. The sample is 100 collected from persons having Life Insurance Policy.

The Private Insurance companies are also able to create brand value and trust in customers. So they have only 42% (approx.)

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