Lesten

Topics: Marketing, Marketing research, Market segmentation Pages: 56 (12326 words) Published: June 19, 2013
Sun Tzu’s art of war and its implications on marketing

United International University

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Strategic Management, MKT-4204

Section: A

| | | | |SI |Name |ID | | | | | |1 |Arifa Sultana |111081035 | | | | | |2 |Nishat Arefin Khan |111091367 | | | | | |3 |Farkhunda Fatema |111091012 | | | | | |4 |Farzana Mobin |111091206 | | | | | |5 |Adnan Hasib Arnob |111091109 | | | | | |6 |Shahariar Hasan |111091236 |

|Submitted To | | | |Maruf Reza Byron | | | |School of Business | | | |United International University |

Date of Submission

13 March, 2012

Table of Content

|Content |Page | | | | |Art of War |4-5 | | | | |Chapter Summary |6-9 | | | | |Marketing Implication |10 | | | | |Laying Plans |11 | | | | |Waging War |14 | | | | |Attack by Stratagem |15 | |Tactical Dispositions | | | |18 | |Energy | | | |20...
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