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Leadership Substitute Theory

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Leadership Substitute Theory
A TERM PAPER OF COMMUNICATION

The word communication comes from the Latin comunicare meaning “to transmit,”1 and this describes the purpose of communication, which is to place with all people a common knowledge and feelings with respect to a certain detail or group of details.
We have no precise data on when and how the first act of communication occurred only suppositions and conjectures that cannot be proven. Remember that our planet is estimated to be 4.5 billion years old, and for 3 billion of those years life existed only in the oceans. Animal life began approximately 500 million years ago, and Homo Sapiens made his appearance a mere 40 thousand years ago. During all these millennia there have been undeniable acts of communication.Communication as an academic discipline, sometimes called the human science of "communicology,"Communication is the activity of conveying meaningful information. Communication requires a sender, a message, and an intended recipient, although the receiver need not be present or aware of the sender 's intent to communicate at the time of communication; thus communication can occur across vast distances in time and space. Communication requires that the communicating parties share an area of communicative commonality. It is the process of sharing our ideas, thoughts, and feelings with other people and having those ideas, thoughts, and feeling misunderstood by the people we are talking with .When we communicate we speak, listen, and observed. The way we communicate is a learned style. As children we learn from watching our parents and other adults communicate. As an adult we can learn to improve the way we communicate by observing others who communicate effectively, learning new skills, and practicing those skills. It is a two-way process that involves getting your message across and understanding what others have to say. It involves active listening, speaking and observing .The ability to effectively communicate at work, home, and



References: (1) Bracho GV. Introducción y conceptos básicos de la comunicación. http://www.imacmexico.org/ev_es.php?ID=2156_201&ID2=DO_TOPIC (Introduction to communication and basic concepts). (2) Bratschi G. Comunicando el desastre. Facultad de Ciencia Políticas y Sociales. Universidad Nacional de Cuyo. Serie Extensión, Mendoza, Argentina, 1995. (Communicating disaster. Faculty of Political and Social Sciences. National University of Cuyo. Distance Learning Series. Mendoza, Argentina, 1995). (3) Alsina, R. http://www.cidob.org/Castellano/Publicaciones/Afers/rodrigo.html .

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