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Leadership and Organizational Behavior in Action

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Leadership and Organizational Behavior in Action
Course Project: Leadership and Organizational Behavior in Action

GM-591: Leadership and Organizational Behavior

Overview of Organization

The organization that will be the topic of discussion in my final project paper is Devry University Inc. Established in 1931, Devry University is a subsidiary of Devry Inc, which is a publicly traded and private higher education institution. Devry has provided a quality education to hundreds of thousands of consumers over the years. Devry offers a vast array of degree programs ranging from the undergraduate level to graduate degrees and professional certificates. The University primarily targets adults who are looking to advance in their current career position, or seeking a career change. With education delivery methods such as classroom and online learning, which are highly appealing to working professionals, Devry has been able to expand its consumer even beyond the U.S. territories. After the recent Economic meltdown, Devry University has experienced tremendous growth along with most other higher education institutions. More than ever, people have returned to school to brush up on skill sets, and or gain new career based knowledge all in hopes in increasing their chances of gaining employment in a more competitive atmosphere. Devry University has capitalized on the recent influx of potential students, and has seen profits soar as a result. The company has developed innovative marketing techniques and materials that have helped them capture the attention of a younger demographic. These individuals were once only attracted to traditional universities. Now more than ever Devry has been able to compete for the younger student base at traditional universities. Although there have been some major strides in Devry’s growth, recent activities in the higher education industry has called for more stringent regulations on the industry. In 2010, the Federal Government announced new legislation that would fall



References: Atkinson, P. (2005). Managing resistance to change. Management Services, 49(1), 14-19. Retrieved from EBSCOhost. Brecher, N. (2006). Feedback forward: Coaching and commending employees by offering continuous feedback helps them move forward. (cover story). Journal of Property Management, 71(5), 16. Retrieved from EBSCOhost. Collins, D. (2006). Five Levees for Improving Ethical Performance. Strategic Finance, 88(1), 19-61. Retrieved from EBSCOhost. Overby, S. (2009). Goals Gone Wild. CIO, 22(18), 38-39. Retrieved from EBSCOhost. Wiley, S. (2011). Building Morale: The Key to Firm Growth. CPA Practice Management Forum, 7(2), 12-19. Retrieved from EBSCOhost.

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