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Kudler Fine Foods Frequent Shopper Program

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Kudler Fine Foods Frequent Shopper Program
* * * * * * * * Kudler Fine Foods Frequent Shopper Program * Heath Arsenault, Learia Cox, Katelynn Barkley, Joseph Austin * University of Phoenix * Fundamentals of Business Development * BSA/375 * Dr. Mark Revels * April 25, 2011

* Kudler Fine Foods Frequent Shopper Program
The design team from Team A devised this business proposal as a response to the Service Request: SR-kf-013. This proposal includes the business goals, scope, requirements, feasibility, and information flow involved in the Shopper Rewards Program of Kudler Fine Foods (Kudler Fine Foods, Inc., 2008). Moreover, the budget, timeline, trainings, implementation and support for the said program were also explored. The group will also tackle the different technologies, specifically software and hardware that are used to implement this new program. Finally, the stakeholders for the said program are also identified and their role in the success of the project will also be depicted in this paper. Upon mention of a gourmet specialty store in California, Kudler Fine Food would be one of the first stores that will be mentioned. It is one of the most famous food retail stores that started in California. Currently, the store’s products are sold in their own retail stores as well as other grocery shops. The mission of the business is to offer customers with only the best selections of food and wines that most chef and food lovers would love to have in their own kitchens. Kudler makes sure that they remain to be the number one choice for various food ingredients (Kudler Fine Foods, Inc., 2008). In 2007, Kudler’s targeted on attaining higher number of loyal customers. They did this by adding more interactive and rewards programs for their existing customers to enjoy (Kudler Fine Foods, Inc.,2008). Scope: * Design * Tracks Purchases * Awards Points * Company Benefits
A Point-of-Sale design is necessary for the frequent



References: Kudler Fine Foods, Inc. (2008). Kudler Fine Foods. Retrieved April 22, 2011, from https://ecampus.phoenix.edu/secure/aapd/cist/vop/Business/Kudler/Internet/KudlerPort.htm Kudler Fine Foods, Inc. (2008). Service Request SR-kf-013. Retrieved April 19, 2011, from https://ecampus.phoenix.edu/secure/aapd/cist/libraries/Service%20Requests/KudlerSR/kudlerSR013.htm Satzinger, J.W., Jackson, R.B., Johnson, R. & Burd, S.D. (2004). System analysis and design in a changing world. Retrieved Aprilt 22, 2010, from  https://ecampus.phoenix.edu/content/eBookLibrary2/content/eReader.aspx?assetMetaId=4b0efa61-48f5-4272-a367-b38224337302&assetDataId=29dd3674-4aed-4fe8-a6cb-0ff804045483&assetpdfdataid=9ab2ccb6-b0e9-4a93-a22f-0a34b5524c15

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