Kraft And Heinz Merger Analysis

In the spring of 2015, Kraft and Heinz merged together to form Kraft Heinz. This established, the now joint company, as the third largest food company in the world (HJ Heinz). A merge between two companies isn’t uncommon in society today, and the process is not restricted to one type of industry. Merging and integrated industry concentration is able to be done in a multitude of industries, from the food industry to the electricity industry. Each merge and integration have consequences, and though there may be a vast amount of positives for both companies, the process can still fail. This can be seen in the attempted horizontal integration of Canadian BCE TV and Astral Media. Though integration can lead to a lot of benefits for both companies