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Kpq Important to Kpi

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Kpq Important to Kpi
Assignment :Why is it important to identify key performance questions (KPQs) before developing key performance indicators (KPIs)?

Authors: eddie

1 Introduction
In order to answer the question :Why KPQs is important for developing KPIs. This essay gives a comprehensive study over the two concepts:KPQs and KPIs. Then make some analysis of KPQs and KPIs show that KPQs is really significant to establish KPIs .

Firstly, this essay will give a general overview of KPQs and KPIs, and the second part is describing the reasons why KPQs is a necessary step when establishing KPIs. Thirdly it will take an example of The Scottish Intellectual Assets Centre to describe KPQs are significant for establishing key performance indicators. Finally, this essay will put some recommendation for asking the right questions and a conclusion of "Why is it important to identify key performance questions (KPQs) before developing key performance indicators (KPIs)?"

2 What are KPIs and KPQs 2.1 The Key Performance Indicators
The key performance indicators are an industry term for the type of performance measurement. The Key Performance Indicators, also known as the KPIs, help an organization to define the organizational goals and measure progress toward the targets. When the company analysis its organization tasks, to make clear of all its stakeholders, and determined its goals, it always needs a methodology to measure progress. So those measurements are Key Performance Indicators.

Another definition of the KPIs is from the textbook of Parker. (2012):
"KPIs are often used to identify significant parts of service activities and measure performance against target."

2.2 The Key Performance Questions
Key Performance Questions, also known as KPQs, is a new concept in the field of corporate performance management(Marr et al., 2010a). A key performance question is a management issue that catch directly what managers want to recognize when it comes to review

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