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Korean Wave

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Korean Wave
1.0 Introduction
The purpose of this paper is to study a sub-culture by conducting an oral interview with a group of people who belong to a particular cultural group. This interview is carried out to understand their perception of the sub-culture. The people chosen for this oral interview are Helen Xu who comes from China and Hana Yamata who comes from Japan, and both of them are big fans of Korean culture. In order to present their experiences of Korean Wave, this paper will be divided into four sections. The first section will describe demographic characteristics of the Korean Wave group in Asia. The second section is a literature review refering to the cultural background of Korean Wave including Korean pop music, drama, food and so forth. This is followed by an interview conducted with Helen and Hana giving information about their experiences of Korean Wave. The final section will state some steretyping of Korean culture and how to guide the young gereration to look upon the positive impact of Korean Wave.

2.0 Demographic characteristics of Korean wave group
In the late 1990s, due to the explosive popularity of South Korean dance music among Chinese youth, Chinese mass media called this phenomenon “Korean Wave” (Hyun, 2003, p. 144). Since then, Korean wave has been spreading over Asia. It is not just popular in China, but also in Taiwan, Japan, HongKong, Singapore, Vietman, Indonesia, and Philippines (Hyun,2003; Winnie, 2005). In HongKong, more than three quarters of the population watch Korean drama (Winnie, 2005). In Japan, not only do adolescents admire Korean drama, mature aged woman are also fascinate by Korean drama, for example, Winter Sonata recorded a big hit in Japan (Hyun, 2003, 137). In addtion, the young generation in China is the main group of pursuing Hallyu, which is Korean Wave. South Korean dramas are soon sold when they imported to China, and fans imitate Korean fashion style by wearing Korean clothing and hairstyles which they saw on the



References: Chao, P. K., & Maryland, L. (2006) Book reviews of Chinese Culture and Christianity. Mission Studies 25 (2), 115-152. Featherstone, M., & Venn, C. (2006). Modernity. Theory, Culture & Society, 23 (2-3), 457-465. Fitzgerald, H. (2002). Important religions and philosophies. Cross-cultural Communication for the Tourism and Hospitality Industry (Chapter 1., pp.1-17). Sydney, Australia: Hospitality Press. Hibbins, R (2011). Lecture 3: Theoretical Explanations of Diversity 〔PowerPoint slides〕. Retrieved from Griffith University 3120HSL Managing Culturally Diverse Workplaces course. Hofstede, G. (1980, 2001). Lecture 3: Theoretical Explanations of Diversity 〔PowerPoint slides〕. Retrieved from Griffith University 3120HSL Managing Culturally Diverse Workplaces course. Hur, Y.J., & Kim, J. H. (2006). Korean Wave in Japanese Culture. Journal of Human Subjectivity, 3 (5), 85-95. Hyun, J. S. (2003). Contemporary Chinese Narratives on Korean Culture. Korea Journal, 43 (1), 129-153. Kim, C. B. (2009). Korean Spiritulity. Pacific Affairs, 82 (2), 343-345. O’Shannessy, V., & Minett, D. (2008). The Road to Hospitality. In Griffith University (Eds.), 1001HSL Foundation Studies (3rd ed., pp. 105-135). Frenchs Forest, Sydney/ Pearson Education. Ryoo, W. (2009). Globolization, or the logic of cultural hybridization: the case of the Korean Wave. Asian Journal of Communication, 19 (2), 137-151. Shinda, K. (1999). The Shintoist wedding ceremony in Japan: an invented tradition. Media, Culture & Society, 21 (2), 195-204. Winnie, C. (2005, May 17). ‘Jewel’ crowns Korean TV wave. Hollywood Reporter, p. 82.

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