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Koloon Case Study

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Koloon Case Study
Abstract
This case study examines the decision making process of the Kowloon Development Company to the PrecisionTree decision tree software from Palisade. The Kowloon Development Company was faced with a major decision about their future investments. The General Manager of the Kowloon Development Company is usually involved in billion dollar investments, accurate decisions are needed. The company has to make a decision over the decision to purchase a new development project the total site area being 16,000 square feet. The objective is to use the use the Decision Tree software from Palisade, to determine the decision for the Kowloon Development Company whether or not to purchase the property. Decision trees provide a formal structure in which decisions and chance events are linked in sequence from left to right the general manager of the Kowloon Development company must decide whether to recommend the purchase of the 350 million dollar property and what would be the rate of return of the investment. He also needed to know whether or not the property would be best served developed or left undeveloped. He knows that if he doesn’t make a decision the board of directors would invest the money for two years at six percent. After performing the test using the PrecisionTree software the correct decision should be to invest 350 million. The only way to guarantee the highest rate from the investment would be 420 million, and if the Kowloon Development Company decided to purchase the property they would only receive a maximum rate of return 394 million for a developed piece of land.

Property Investment Decision
Introduction
Kowloon Development Company is an investment company, involved in the investment, development, and management of properties. (BusinessWeek) The company develops and sells residential, commercial, and large office buildings in Hong Kong. It also provides property management services for the projects developed by the company, luxury



References: Carmona, M. (2006) Designing mega-projects in Hong Kong: Reflections from an academic accomplice HKUST/CEIBS (1998), Hang Cheong Surveyors Limited (A management case study developed as a basis for class discussion), 4-5. Karakiewicz, J. (2005) The city and the megastructure. In: M. Kikutake, K., Otaka, M., Maki, F. and Kurokawa, K. (1960) Metabolism 1960 – A Proposal for New Urbanism, in proceeding Lau, S. and Wang, J. (2005) High-Density, High-Rise and Multiple and Intensive Land Use in Hong Kong: A Future Palisades. (January 14) Palisades Product description retrieved January 14, 2012 from http://www.palisade.com/precisiontree/ Worpole, K. (2000) The Value of Architecture: Design, Economy and the Architectural Imagination

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