June 17, 2013
Knowing your audience is one of the most important factors when communicating to an audience. When communicating to an audience some things to considerate is the type of people you are talking to and if they’re ill, young, old, corporate or the media. Once you know your audience then you can come up with the appropriate way to communicate with them.
The potential needs of the family members of the miners receiving the message about the incident should be personal, heartfelt and face to face. When delivering the message make sure you show sympathy, concern and ensure them every measure is being taken to rescue their love ones. You wouldn’t want to send a text or call them on the phone in a situation like this because very it’s impersonal. It can send the wrong impression that it’s not genuine or the company really doesn’t care. Other things to consider for the family members mental state of mind so have people there to talk to like a priest or counselor. Also some type of financial support for the family members until the issue is resolved. The potential needs of the company’s employees when receiving the incident that happened with fellow employees would be through a face to face meeting with upper management explaining the situation. I would also provide numbers to counselors or people to talk to if they need to.
When delivering a message there’s a few factors that must be taken into consideration so the message can be received as intended. Make sure to use the right tone of your voice and body language because that can send the wrong message. You also want to make sure to gather all the information and put out only pertinent information because the information should be on a need to know type basis. Make sure all the information being put out is clear and true. Let them know every effort is being made to reach their love ones. Ensure them that we will keep them updated