Kit Kat

Topics: Kit Kat, Chocolate, Confectionery Pages: 2 (587 words) Published: February 16, 2014
Kit Kat is not only popular popular in the US, but also in the world as well, specifically Poland, Ireland, Canada, Italy, Spain, Germany, Australia, Malaysia, and especially UK and Japan, to name a few. Not only does Kit Kat satisfy the consumers’ increasing appetite, but it also helps a large company like Nestle to survive during the financial crisis of 2008, while benefiting Ivory Coast, the world’s largest cocoa producing country by funding its economy through the bar’s new certification of Fairtrade since 2009. When it comes to Kit Kat flavors, Japanese are famous for their incredibly huge diversity, as they always are for their wonderful creativity. Going to any convenience store in Japan, buyers would be overwhelmed by the wide range of selections and find it irresistible to pick out one bar for each. Now is when Kit Kat’s size comes into play; each finger-sized bar makes it a lot easier for consumers to throw away their worries on calories, allergies, and whatever health-related issues they can think of when buying other chunky, loaded candy bar, and truly enjoy this iconic candy bar. If in the original candy bar, people might be thrown off since it is “manufactured in a facility that processes peanuts”, the newer flavors, such as the set of nine-teen flavors in Japan, including some of the strangest combinations, grilled corn, Ramune soda, Earl Grey tea, golden peach, and so on, have nicely taken allergies issues into account and are undoubtedly peanut-free. The factories manufacturing these fascinating Kit Kat bars only concentrate on the production of new Kit Kat peanut-free flavors and consequently process no nuts. Another point needs addressing about Kit Kat is its production in UK and the 2009 receipt of an ethical certification through the Fairtrade quality mark. Kit Kat, made in York, is the UK's favorite chocolate biscuit bar, with 1 billion sold here each year. Kit Kat has grown to become Nestlé's biggest confectionery brand in the UK, making...
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