Strategic Analysis for the IBM Corporation Outline
Cover sheet (1 page)
Table of Contents (1-2 pages)
Abstract (1 page)
Introduction (1-3 pages)
Summary of long term issues
Summary of short term issues
Environment (2-3 pages for a & b; 3-4 for c & d)
Analysis of the Industry
Analysis of the stakeholders
SWOT situational analysis
Analysis and identification of the organizational goals
Analyses (4-4 pages for a & b)
Five Force Analysis of resources
The threat of new entrants
The bargaining power of buyers
The bargaining power of suppliers
The threat of substitute products and services
The intensity of rivalry among competitors in the industry vi.
Evaluation of resources:
Are they rare?
Are they valuable?
Are they difficult to imitate?
Are they difficult to substitute?
Short-term solvency, or liquidity, ratios
Long-term solvency, or financial leverage, ratios
Asset utilization, or turnover, ratios
Market value ratios
Problems and possible realistic solutions
Strategies -Identification of 3-4 applied strategies IBM uses or could adopt with explanation of why/how it will deal with the issues. Be sure to include a discussion of the possible financial effects (5 to 8 pages for G and H combined) a.
Applied Strategy #1
Applied Strategy #2
Applied Strategy #3
Applied Strategy #4
References – Must include at 30-40, with a minimum of 15 academic journal resources cited in the paper. J.
Appendices – Supporting charts, tables, and reference information Deadlines for the paper:
Rough Draft of paper
References: – Must include at 30-40, with a minimum of 15 academic journal resources cited in the paper.
J. Appendices – Supporting charts, tables, and reference information
Deadlines for the paper:
4/27 Rough Draft of paper
5/4 Final paper
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