Johnson and Johnson Profile

Topics: Term, Time, Finance Pages: 2 (264 words) Published: April 16, 2014
Strategic Analysis for the IBM Corporation Outline
A.Cover sheet (1 page)
B.Table of Contents (1-2 pages)
C.Abstract (1 page)
D.Introduction (1-3 pages)
a.Summary of long term issues
b.Summary of short term issues
E.Environment (2-3 pages for a & b; 3-4 for c & d)
a.Analysis of the Industry
b.Analysis of the stakeholders
c.SWOT situational analysis
d.Analysis and identification of the organizational goals
F.Analyses (4-4 pages for a & b)
a.Five Force Analysis of resources
i.The threat of new entrants
ii.The bargaining power of buyers
iii.The bargaining power of suppliers
iv.The threat of substitute products and services
v.The intensity of rivalry among competitors in the industry vi.Evaluation of resources:
1.Are they rare?
2.Are they valuable?
3.Are they difficult to imitate?
4.Are they difficult to substitute?
b.Financial analysis
i.Short-term solvency, or liquidity, ratios
ii.Long-term solvency, or financial leverage, ratios
iii.Asset utilization, or turnover, ratios
iv.Profitability ratios
v.Market value ratios
vi.Problems and possible realistic solutions
G.Strategies -Identification of 3-4 applied strategies IBM uses or could adopt with explanation of why/how it will deal with the issues. Be sure to include a discussion of the possible financial effects (5 to 8 pages for G and H combined) a.Applied Strategy #1

b.Applied Strategy #2
c.Applied Strategy #3
d.Applied Strategy #4
H.Conclusion
I.References – Must include at 30-40, with a minimum of 15 academic journal resources cited in the paper. J.Appendices – Supporting charts, tables, and reference information Deadlines for the paper:

4/20Outline
4/27Rough Draft of paper
5/4Final paper


References: – Must include at 30-40, with a minimum of 15 academic journal resources cited in the paper.
J. Appendices – Supporting charts, tables, and reference information
Deadlines for the paper:
4/20 Outline
4/27 Rough Draft of paper
5/4 Final paper
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