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“Give me a dozen healthy infants, well-formed, and my own specified world to bring them up in and I’ll guarantee to take any one at random and train him to become any type of specialist I might select- doctor, lawyer, artist, merchant-chief and, yes, even beggar-man and thief, regardless of his talents, penchants, tendencies, abilities, vocations, and race of his ancestors.” (1930)

John B. Watson
Behaviorism Theory

‘Time Line
[1878] John B, Watson was born to Emma and Pickens Watson in Greenville, SC.
[1900] John graduated with his masters degree from Furman University.
[1901-‘03] Married Mary Ikes and had two children. Later he divorced and had two more children with another graduate student. He received his Ph. D and became an associate professor at John Hopkins University.
[1913-‘15] He published one of his famous articles “Psychology as a Behaviorist Views it”, also published “Behavior: An Introduction to Comparative Psychology”. He was elected president of the American Psychological Association
[1920] John published the most famous conditioning experiment: The Little Albert study.
[1921] He became a vice president in the J. Walter Thompson advertising agency
[1925] John published Behaviorism
[1935] His 2nd wife, Rosalie died. John became devastated and began abusing alcohol.
[1946] John retired from his business job.
[1954] Johns son William committed suicide. John took out his frustration by burning his unpublished work
[1957] He received a gold medal award from the American Psychological Association for his contribution to the field of psychology
[1958] On September 25, John B. Watson died in New York City

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Little Albert experiment [1920]
John B. Watson (Founder of Behaviorism)
John Broadus Watson
Biography and

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