Jess marketing HND
Q1
Jess’s role as a manager of the customer engagement team is quite clear, which is to develop and enhance the customer engagement team’s capacity at work and to manage the responsibilities and performance of the group. She will be put in the role of a leader according to Henry Mintzberg and put into the interpersonal category in which her role will be to provide information and ideas’ to the team.
Jess’s role also falls under the elements of management identified by Henri Fayol which are the following
Planning: Managers must plan for future conditions and secure the achievement of future goals. Therefore managers must evaluate risks that could affect the organization in the future.
Organising: Managers must organize the workforce in an efficient manner and structure it in such a way that it could be beneficial to the organization.
Coordinating: Managers must make sure that the procedures and the activities performed by the company work hand to hand.
Command: Managers must supervise their subordinates in their daily work, and inspire them to achieve the company goals.
Control: Managers must control the company activities so they are in line with company policies and objectives.
These are considered primary functions of management (stated by Henri Fayol) which also go hand in hand with being a leader. This is clearly reflected on her work as a manager of the customer engagement team as she needs the above elements into making her team to work and do their jobs more efficiently and to build them for the future as a team that can do their job right and complete targets in time, which is all what the company is striving from her. This in whole will be beneficial not just for Jess but for the whole company.
Q2
There are many techniques for Jess to deal with her team members different personalities. She can use assertiveness in Carols case as she does the right thing at work , completing deadlines and everything that is required of her but her way of
Jess’s role as a manager of the customer engagement team is quite clear, which is to develop and enhance the customer engagement team’s capacity at work and to manage the responsibilities and performance of the group. She will be put in the role of a leader according to Henry Mintzberg and put into the interpersonal category in which her role will be to provide information and ideas’ to the team.
Jess’s role also falls under the elements of management identified by Henri Fayol which are the following
Planning: Managers must plan for future conditions and secure the achievement of future goals. Therefore managers must evaluate risks that could affect the organization in the future.
Organising: Managers must organize the workforce in an efficient manner and structure it in such a way that it could be beneficial to the organization.
Coordinating: Managers must make sure that the procedures and the activities performed by the company work hand to hand.
Command: Managers must supervise their subordinates in their daily work, and inspire them to achieve the company goals.
Control: Managers must control the company activities so they are in line with company policies and objectives.
These are considered primary functions of management (stated by Henri Fayol) which also go hand in hand with being a leader. This is clearly reflected on her work as a manager of the customer engagement team as she needs the above elements into making her team to work and do their jobs more efficiently and to build them for the future as a team that can do their job right and complete targets in time, which is all what the company is striving from her. This in whole will be beneficial not just for Jess but for the whole company.
Q2
There are many techniques for Jess to deal with her team members different personalities. She can use assertiveness in Carols case as she does the right thing at work , completing deadlines and everything that is required of her but her way of