Introduction to Research
CHAPTER 1
DEFINITION, PURPOSE & IMPORTANCE OF RESEARCH
1
WHY SHOULD KNOW ABOUT RESEARCH: n Being knowledgeable about research and research methods helps professional managers to: n Identify and effectively solve minor problems in the work setting. n Know how to discriminate good from bad research. n Appreciate the multiple influences and effects of factors impinging on a situation.
2
Cont d WHY SHOULD KNOW ABOUT RESEARCH:
Take calculated risks in decision making. n Prevent possible vested interests from exercising their influence in a situation. n Relate to hired researchers and consultants more effectively. n Combine experience with scientific knowledge while making decisions n 3
WHAT IS RESEARCH? an intensive activity that is based on the work of other and generates new ideas to pursue and questions to answer. n Increasing understanding of how and why researchers behave the way they do. n 4
RESEARCH: n n n n
n n
n n
Is based on the works of others Can be replicated Is generalizable to other settings Is based on some logical rationale and tied to theory Is doable Generates new questions or is cyclical in nature Is incremental Is an apolitical activity that should be undertaken for the betterment of society
5
RESEARCH: n RESEARCH IS BASED ON THE WORK OF OTHERS n n
Past research guides new research Research is NOT copying the work of others Repeatability is a sign of credible science Replication guides future research
6
n
RESEARCH CAN BE REPLICATED n n
Cont d RESEARCH: n RESEARCH IS GENERALIZABLE n Research
should apply to situations outside of the study setting
n
RESEARCH IS NOT DONE IN INTELLECTUAL ISOLATION n It n It
is based on some logical rationale is tied to theory
7
Cont d RESEARCH: n RESEARCH IS DOABLE n Good research questions can be translated into projects that can be done! Research generates new questions Research is incremental Research should have the
DEFINITION, PURPOSE & IMPORTANCE OF RESEARCH
1
WHY SHOULD KNOW ABOUT RESEARCH: n Being knowledgeable about research and research methods helps professional managers to: n Identify and effectively solve minor problems in the work setting. n Know how to discriminate good from bad research. n Appreciate the multiple influences and effects of factors impinging on a situation.
2
Cont d WHY SHOULD KNOW ABOUT RESEARCH:
Take calculated risks in decision making. n Prevent possible vested interests from exercising their influence in a situation. n Relate to hired researchers and consultants more effectively. n Combine experience with scientific knowledge while making decisions n 3
WHAT IS RESEARCH? an intensive activity that is based on the work of other and generates new ideas to pursue and questions to answer. n Increasing understanding of how and why researchers behave the way they do. n 4
RESEARCH: n n n n
n n
n n
Is based on the works of others Can be replicated Is generalizable to other settings Is based on some logical rationale and tied to theory Is doable Generates new questions or is cyclical in nature Is incremental Is an apolitical activity that should be undertaken for the betterment of society
5
RESEARCH: n RESEARCH IS BASED ON THE WORK OF OTHERS n n
Past research guides new research Research is NOT copying the work of others Repeatability is a sign of credible science Replication guides future research
6
n
RESEARCH CAN BE REPLICATED n n
Cont d RESEARCH: n RESEARCH IS GENERALIZABLE n Research
should apply to situations outside of the study setting
n
RESEARCH IS NOT DONE IN INTELLECTUAL ISOLATION n It n It
is based on some logical rationale is tied to theory
7
Cont d RESEARCH: n RESEARCH IS DOABLE n Good research questions can be translated into projects that can be done! Research generates new questions Research is incremental Research should have the