Intro to Marketing
Jaguar and Think Tank
Jaguar is one of the largest secondary sectors in the world, they manufacture luxury cars and they operate in a 169 countries and have 1200 employees. Jaguar has four main site in the UK which include Castle Bromwich, Brown Lane, Gaydon and Whitely.
As for think tank is now considered as part of the Birmingham museums and one of the largest museums in England. Think tank makes education for children thrilling and fun so they created a place for children to be educated while having fun.
What is marketing? Marketing is about businesses that produce products or services to focus on satisfying the needs and want of a consumer, For Jaguar it is about the promotion, distribution and selling of a product or service, based on the needs and wants of customers which is quoted on their website presentation. Marketing objectives
Marketing objectives is when a business such as Jaguar set a goal to increase productivity and sales and for Jaguar to able to do that, it is important that the Marketing, Sales and Customer service to work together as one, for example if Jaguar goal was to increase sales for the XF type, then the departments would have to set the SMART OBJECTIVE which is
S-SPECIFIC the objective must be clearly stated and focused
M-MEASURABLE for jaguar to see how it is performing against their objective by knowing the quantity of their performance
A-ACHIEVABLE for the objective to be practical it needs to be something jaguar can achieve
R-REALISTIC the goal has to be something that jaguar can actually do
T-TIME RELATED the objective has to have a time limit otherwise the performance of the objective will be unreliable
For Jaguar to do their smart objective it would be when they produce a new type of car to that is targeted at female consumers, for Jaguar to achieve this target they would have to set their objectives by promoting their new product to their existing customers by being specific about the car, whilst they are
Jaguar is one of the largest secondary sectors in the world, they manufacture luxury cars and they operate in a 169 countries and have 1200 employees. Jaguar has four main site in the UK which include Castle Bromwich, Brown Lane, Gaydon and Whitely.
As for think tank is now considered as part of the Birmingham museums and one of the largest museums in England. Think tank makes education for children thrilling and fun so they created a place for children to be educated while having fun.
What is marketing? Marketing is about businesses that produce products or services to focus on satisfying the needs and want of a consumer, For Jaguar it is about the promotion, distribution and selling of a product or service, based on the needs and wants of customers which is quoted on their website presentation. Marketing objectives
Marketing objectives is when a business such as Jaguar set a goal to increase productivity and sales and for Jaguar to able to do that, it is important that the Marketing, Sales and Customer service to work together as one, for example if Jaguar goal was to increase sales for the XF type, then the departments would have to set the SMART OBJECTIVE which is
S-SPECIFIC the objective must be clearly stated and focused
M-MEASURABLE for jaguar to see how it is performing against their objective by knowing the quantity of their performance
A-ACHIEVABLE for the objective to be practical it needs to be something jaguar can achieve
R-REALISTIC the goal has to be something that jaguar can actually do
T-TIME RELATED the objective has to have a time limit otherwise the performance of the objective will be unreliable
For Jaguar to do their smart objective it would be when they produce a new type of car to that is targeted at female consumers, for Jaguar to achieve this target they would have to set their objectives by promoting their new product to their existing customers by being specific about the car, whilst they are