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International Business
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INTERNATIONAL BUSINESS: LECTURER MANUAL

INTERNATIONAL BUSINESS: Challenges in a Changing World Janet Morrison LECTURER MANUAL

© Janet Morrison, 2009.

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INTERNATIONAL BUSINESS: LECTURER MANUAL

Contents

Introduction .......................................................................................................................3 Designing your course in international business .................................................. 4 Guide to chapters..........................................................................................................12

Chapter 1: The business enterprise in the international environment .........................12 Chapter 2: Perspectives on globalisation ..................................................................25 Chapter 3: The economic environment .....................................................................37 Chapter 4: The cultural environment.......................................................................48 Chapter 5: The political and legal environment........................................................58 Chapter 6: International trade and regional integration............................................70 Chapter 7: Strategy and organizations ...................................................................81 Chapter 8: Marketing ...........................................................................................94 Chapter 9: Human resource management .............................................................107 Chapter 10: Supply chains ...................................................................................118 Chapter 11: Finance and accounting .....................................................................131 Chapter 12: Innovation and strategy ....................................................................142 Chapter 13: Ecological challenges for
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