Internal Analysis of Google Inc.

Satisfactory Essays
Mission Statement
Google’s mission, “to organize the world’s information and make it universally accessible and useful” 1, speaks to their goals, but does not reflect the way they earn a profit. The statement definitely gives the company a future to strive towards, as it will be quite some time before all of the world’s information is easily accessible even though they have made great strides. The mission statement sets the company up as a resource that would be used by anyone who was doing research whether as part of a thesis or just a question out of curiosity. The mission statement doesn’t give a timeline, it only states the end result. The mission statement is broad enough that it allows for Google to use any means possible to organize information. This means that they are neither limited to search nor are they limited to using the internet in its current form.
The mission statement is graphic because it gives a sense of the scale of the endeavor in its bold declaration “to organize the world’s information” and become “universally accessible”. This definite goal with a strong focus gives the statement direction and flexibility as it does not specify the means, leaving lenient room in the respect of the physical products the company will produce. All the worlds information could never be made searchable or categorized because some data is private and other data is not defined in a computer readable form. However, even though the mission statement isn’t strictly feasible, it is desirable, motivational, and long-lasting. Google’s mission statement is quite distinctive and original because the scope of the project is much larger and more long-term than most other companies would aspire towards. It is complete in the sense that the goal is not just to organize information, but also to make it accessible and

You May Also Find These Documents Helpful

  • Better Essays

    Google Inc. Analysis

    • 4427 Words
    • 13 Pages

    GOOGLE INC. History of Google Inc. Google 's founders, Larry Page and Sergey Brin, met by chance on a Stanford University tour in the summer of 1995. Page, at the time, was working on a PhD research project involving the mathematical properties of the link structure on the internet. The research project, "BackRub", used an algorithm to follow the links in a webpage and analyze all the connections. The PageRank algorithm generated a popularity index for each web page based on the quantity and…

    • 4427 Words
    • 13 Pages
    Better Essays
  • Powerful Essays

    Google Inc

    • 2878 Words
    • 12 Pages

    Executive Summary Google is a very profitable organization that operates on the concept of innovation. Its core business from web search and advertising has provided continuous streams of revenue and profits, and its reputation as the market leader has built a strong interest in the organization from both the investor as well as the user community. The key challenge being faced by Google at this point is that it should find ways of growing sustainably, and expand in a way that it can effectively…

    • 2878 Words
    • 12 Pages
    Powerful Essays
  • Better Essays

    Google Inc.

    • 5332 Words
    • 22 Pages

    Introduction Google Inc. is a publicly traded company headed by CEO Dr. Eric Schimidt, specializing in internet searching and online advertising. Google was co-founded by Larry Page and Sergey Brin while they were students at Stanford University, and the company was first incorporated as a privately held company on September 7, 1998.The two founders Larry Page and Sergey Brin both play active roles in decision making process though.There are over 25 diffirent offices that Google owns, but the Home…

    • 5332 Words
    • 22 Pages
    Better Essays
  • Good Essays

    Google Inc.

    • 714 Words
    • 3 Pages

    Company Overview History Google Inc. is an Internet/computer software company which hosts many internet based and software services and products. At its core is google.com –the world’s top search engine. Google’s stated mission is “to organize the world’s information and make it universally accessible and useful”. Google was founded by two PhD candidates at Stanford University –Larry Page and Sergey Brin. It was incorporated on Sept. 4, 1998 and went public on Aug. 19, 2004. The company’s…

    • 714 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Google, Inc

    • 377 Words
    • 2 Pages

    Question: (Case 1-1 Google, Inc.) Where is the company most vulnerable, from a communications standpoint? Answer: Introduction To be a major competitor within the world of computer science and technology, you have to be innovative, creative, and crafty. Two of Stanford University’s very own doctoral computer science students, understood this idea all too well. Sergey Brin and Larry Page, cofounders of Google Inc. went on to do just that, by creating a web “search engine” that delivered…

    • 377 Words
    • 2 Pages
    Good Essays
  • Good Essays

    Google Inc.

    • 11296 Words
    • 82 Pages

    ble — Google’s mission state ement In January 2010 Google lau 0, unched the Ne exus One mo obile device— elegant to —an ouch-screen p phone that a added compr rehensive voi recognitio to reduce dependence on keyboar ice on e e rd-style text e entry. Since the fall of 20 008, Google’s Android ope erating system had power various m m red mobile phones. But Google had extend its role w ded with Nexus O One: Google designed the phone and planned to sell it e direct to…

    • 11296 Words
    • 82 Pages
    Good Essays
  • Good Essays

    Google Inc.

    • 363 Words
    • 2 Pages

    Google Inc. began in 1996 as the brainchild of two bright computer science grad students, Sergey Brin and Larry Page. These two intellectually gifted men met in 1995 at Stanford University where they were doing their PhDs. During their time together at Stanford, both came up with creative ways of finding and organizing large amounts of data. After that, Brin and Page developed a technology called PageRank that enabled them to analyze a particular website's significance. The idea of a search engine…

    • 363 Words
    • 2 Pages
    Good Essays
  • Powerful Essays

    Google Inc.

    • 7902 Words
    • 32 Pages

    To narrow down with examples on the study, a world-class cooperation has been selected to be the topic of discussion, Google Inc. TABLE OF CONTENTS | | Page | ABSTRACT | | i | TABLE OF CONTENTS | | ii | LIST OF FIGURES | | iv | | | | | | | 1.0 COMPANY PROFILE | | 1 | | | | 2.0. INTRODUCTION TO INTERNATIONAL BUSINESS IN GOOGLE INC. | | | 2.1 Globalization of the world economy | | 5 | 2.2 Debates on Globalization | | 6 | 2.3 Motives for going…

    • 7902 Words
    • 32 Pages
    Powerful Essays
  • Powerful Essays

    Google Inc.

    • 7359 Words
    • 30 Pages

    12 Google Inc. (2010): The Future of the Internet Search Engine Patricia A. Ryan Google began with a mission: to create the ultimate search engine to help users tame the unruly and exponentially growing repository of information that is the Internet. And most would agree that when the word “Google” became a verb, that mission was largely accomplished.1 IT HAD BEEN NEARLY SIX YEARS SINCE GOOGLE’S ATTENTION-grabbing initial public offering and, despite overall stock market weakness, Google remained…

    • 7359 Words
    • 30 Pages
    Powerful Essays
  • Powerful Essays

    Google Inc.

    • 1796 Words
    • 8 Pages

    such as EBay and Amazon are commonplace in almost every household with a computer and internet connection. But, perhaps even more surprisingly, the name Google has become more than just a silly word with a meaning most people do not know. It represents a story of unbelievable success in a market that did not take kindly to small competitors. Google Inc. is now a major public corporation in the United States, but going back to its inception, growth, and success, we witness a truly compelling story. Two…

    • 1796 Words
    • 8 Pages
    Powerful Essays