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intel corp international strategies

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intel corp international strategies
As the globalization of the world economy and the speed up integration process the international competition is increased, the requirement for international business strategy is rising ever higher. International business strategy plays a vital role in the global economy, it not only to guide a company's development, but also link the global economy. What is strategy? A strategy is the pattern or plan that integrates an organisation's major goals, policies and action sequences into a cohesive whole. (Mintzburg, 1984) Those strategies established long-term objectives and provided the overall guidance for the operational decisions which are focus on the whole companies. They determine the overall direction of an enterprise and its ultimate viability in light of the predictable, the unpredictable and the unknowable changes that may occur in its most important surrounding environments. (Elizabeth, 2001)
Nowadays, the global competitive environment requires organizations not only to compete in their ability to enter new markets and achieve economies of scale but also in their ability to effectively administrate knowledge flows in an information-based economy. Additionally, in order to increase competitiveness, challenges are faced in pursuing global efficiency, local responsiveness and at the same time effective knowledge and information transfer between subsidiaries (Hill, 2011).
Different strategies can be employed to achieve competitive advantages, Multinational Enterprises (MNEs) adopting international strategies seek to exploit worldwide innovations, but they lack of flexibility and efficiency preventing them from being locally responsive. Firms like Philips, approaching a multi-domestic strategy comprise high local responsiveness but experienced difficulties in exploiting knowledge transfer and competencies of all the subsidiaries (Barlett and Beamish, 2011). Global strategy was adopted by MNEs who followed high centralization and tight control on its activities

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