Master of Science in Business and Entrepreneurship
Technology and Innovation Management
Case Study of Intel Corporation
Team Members
Prasanna Pavuluri
Fergus Hanley
Mazin Daghistani
Student ID
D14124072
C09491082
D14124910
Date of Submission: 26 November 2014
1
Table of Contents
(1)Introduction ........................................................................................................................................ 3
(1.1) History of Intel ............................................................................................................................ 3
(1.2) Approach .................................................................................................................................... 3
(2) Environmental Analysis ..................................................................................................................... 4
(2.1) Internal Environment Analysis.................................................................................................... 4
(2.2) Macro Environment Analysis ...................................................................................................... 4
(2.3) Industry Analysis ......................................................................................................................... 4
(3) Key Success Factors ........................................................................................................................... 5
(3.1)Human Resource Management ................................................................................................... 5
(3.2)Brand Value ................................................................................................................................. 5
(3.3) Technology Leadership ............................................................................................................... 5
(3.4) Relationship with OEM Manufacturers
References: 1. Bantry Geography (n.d.) Industrial Location. Retrieved November 22, 2014, from http://bantrygeography.files.wordpress.com/2012/04/intel.pdf Retrieved November 22, 2014, from http://businesscasestudies.co.uk/intel/usinginnovation-to-create-competitive-advantage/manufacturing.html#axzz3JcdIn5tm 3 4. Greatrated (n.d) What employees say about Intel Corporation. Retrieved November 22, 2014, from http://us.greatrated.com/intel-corporation/what-employees-say 5. Intel (n. d.) A History of Innovation. Retrieved November 22, 2014, from http://www.intel.ie/content/www/ie/en/history/historic-timeline.html 6. Intel (n. d.) Intel and the Environment. Retrieved November 22, 2014, from http://www.intel.com/content/www/us/en/environment/intel-and-theenvironment.html 7. Lohr .E , Kanter .J from The New York Times. (2009, November 12). A.M.D.-Intel Settlement 9. Segerstrom, P. S. (2007). INTEL ECONOMICS. International Economic Review, 48(1), 247-280. 10. Wetherly, P., & Otter, D. (Eds.). (2014). The Business Environment: Themes and Issues in a Globalizing World