Preview

Information About Videocon Co.

Satisfactory Essays
Open Document
Open Document
367 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Information About Videocon Co.
The Videocon group has an annual turnover of 4 billion USD, making it the largest consumer electronic and home appliance companies in India. Since 1998, it has expanded its operations globally, especially in the Middle East.[1]
Today the group operates through six key sectors:
The Brand Trust Report, 2011 has ranked Videcon as the 42nd most trusted brand in India among the top 300 brands.
[edit]Consumer electronics
In India the group sells consumer products like Colour Televisions, Washing Machines, Air Conditioners, Refrigerators, Microwave ovens and many other home appliances, selling them through a Multi-Brand strategy with the largest sales and service network in India.[3] In India after LG entering into market Videocon was not able to stand in market with such a tough Competitor and it has seen a down fall in profits and faced a huge loss.
[edit]Mobile Phones
In November 2009 Videocon launched its new line of Mobile Phones[4]. Videocon has ever since launched a no. of Innovative handsets ranging from Basic Colour FM phones to High End Android Devices. And in February 2011, Videocon Mobile Phones launched the revolutionary concept of ZERO paise per second with pre-bundled simcards of Videocon mobile services along with 7 of its Handset Models.
[edit]Colour picture tube glass
Videocon is one of the largest CPT Glass manufacturers in the world, operating in Mexico, Italy, Poland and China..
[edit]Oil and Gas
An important asset for the group is its Ravva oil field with one of the lowest operating costs in the world producing 50,000 barrels of oil per day.[5]
[edit]DTH
Main article: Videocon d2h
In 2009, Videocon launched its DTH product, called 'd2h'. As a pioneering offer in the Indian DTH market, Videocon offered LCD & TVs with built-in DTH satellite receiver with sizes 19" to 42". This concept in the DTH service is relatively new in the presence of other players like ZEE tv's Dishtv, Tata Sky, Air tel Digital Tv and Reliance's BIG TV providing only

You May Also Find These Documents Helpful

  • Good Essays

    Strategy Case Write 1102

    • 1690 Words
    • 5 Pages

    Threat from new entrants (very high) – After Vizio’s success in the market, the entry barrier to the industry created by large brands previously lowered down significantly. New players can pursue similar strategies as Vizio’s by partnering with TV manufacturers and key component makers to lower costs. They may dilute Vizio’s competitive advantage – cost advantage (discussed in Q2) and challenge Vizio’s market position in the LCD TV industry directly.…

    • 1690 Words
    • 5 Pages
    Good Essays
  • Good Essays

    Barco Case Analysis Essay

    • 492 Words
    • 2 Pages

    Video Projectors (Barco had 63% units in 1988 and had predicted a growth of 1%)…

    • 492 Words
    • 2 Pages
    Good Essays
  • Good Essays

    Tivo Case

    • 746 Words
    • 3 Pages

    Since the first time of the new DVR (Digital Video Recorder) industry, TiVo was clearly the leader in this new field. The first commercial broadcast quality video recorder was released Betamax video system by Sony in 1975. Two years later, JVC released the competing standard VHS (Video Home System). JVC formed early alliances with Matshushita Electric which had a large global distribution network. As a result VHS took off and by 1993 Sony was forced to discontinue production of video recorders with Betamax technology.…

    • 746 Words
    • 3 Pages
    Good Essays
  • Better Essays

    Barco NV is a manufacturer company that produces broadcast monitors and professional video equipment. They focus on top of the line products in niche markets. The company’s strategy consisted out of three main elements. First they want to become a leader in variety of distinct, but complementary niche markets. And entered a market only if they have in-depth knowledge of that market. Second they are strongly committed to research and development. Third they seek to expand internationally.…

    • 661 Words
    • 3 Pages
    Better Essays
  • Good Essays

    The growth of the market in the coming years is expected to be remarkable, with the revenue growth estimated to reach $51.77 billion by 2020, at an estimated CAGR of 17.74% from 2013 to 2020. The major players in this industry are Siemens AG (Germany), Schneider Electric S.A. (France), ABB Ltd. (Switzerland), Ingersoll-Rand PLC (Ireland), Tyco International Ltd. (Switzerland), Emerson Electric Co. (U.S.), Legrand S.A. (France), Crestron Electronics, Inc. (U.S.) , Lutron Electronics, Inc. (U.S.), Control4 Corporation (US), and more.…

    • 740 Words
    • 4 Pages
    Good Essays
  • Satisfactory Essays

    One of the realities of business is that most firms deal with multi-products .This helps a firm diffuse its risk across different product groups/Also it enables the firm to appeal to a much larger group of customers or to different needs of the same customer group .So when Videocon chose to diversify into other consumer durables like music systems ,washing machines and refrigerators ,it sought to satisfy the needs of the middle and upper middle income group of consumers.…

    • 441 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    I decided to pick the Lithuanian company. This company is manufacturing LCD TV sets and LED TV sets. This company I think would be not known to many of people who are not from Lithuania. The name of production is “Tauras.” The name of the company is UAB “Šiaulių tauro televizoriai.” Brief history of the company: the company was founded in 1961. The main major activity of Tauras is the production and retailing of color TV sets. Tauras is Lithuanian manufacturer of TV sets but Lithuanian people are not willing to buy Tauras production. Lithuanians prefer to buy other manufacturers TV sets like Sony, Philips, LG and etc. So the main market of Tauras production is the Western Europe, countries such as United Kingdom, France and Germany Tauras (www.tauras.lt).…

    • 1158 Words
    • 5 Pages
    Good Essays
  • Satisfactory Essays

    Ethnic Consumer

    • 477 Words
    • 2 Pages

    With a growing economy and perpetually increasing the spending power of consumers with the rise of Indian middle class consumption had been increasing in the recent times. With more than 5000 towns and 70 percent of rural population, these semi-urban and rural markets had been the focus for many of the consumer product firms.…

    • 477 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Videocon Industries and MIRC Electronics rose by 1.58% to 4.95% at 10:06 IST on BSE after the government banned duty-free import of flat screen television by air travelers in its latest effort to narrow the country's current-account deficit.…

    • 426 Words
    • 2 Pages
    Good Essays
  • Powerful Essays

    Offshoing

    • 2099 Words
    • 9 Pages

    Similarly Grupo Industrial Bimbo, a Mexican food company responded to global competition by defending their distribution system, which could reach the remote rural areas of the country. In India Videocon developed semi-automatic washing machines that were targeted at the value conscious Indian consumer and has successfully countered MNC competition by focusing on this segment.…

    • 2099 Words
    • 9 Pages
    Powerful Essays
  • Good Essays

    high-end models in India where they face some issues in trying to penetrate the market.…

    • 2840 Words
    • 16 Pages
    Good Essays
  • Powerful Essays

    Pada Tahun 1900 Case Study

    • 1024 Words
    • 5 Pages

    Pada tahun 1876, George Carey menciptakan sebuah selenium kamera agar seseorang dapat melihat listrik. Kemudian pada tahun 1884, Paul Nipkow mematenkan elektromaknetik sistem pada televisi. 13 tahun berselang, Karl Ferdinand Braun menciptakan monitor CRT (Cathode Ray Tube) dengan layar yang bisa berpendar jika terkena sinar dan menjadikan dasar sejarah layar televisi monitor tabung. Tahun 1900, penggunaan nama televisi pertama kali digunakan. Kata televisi disebutkan oleh Constatin Perskyl. Tele yang berarti jauh dan vision yang berarti tampak. Pada tahun 1925, John Logie Baird menemukan sistem video recording untuk yang pertama kalinya, kemudian dia juga menunjukan transmisi dari gambar bayangan hitam yang bergerak. Philo T Farnsworth menemukan…

    • 1024 Words
    • 5 Pages
    Powerful Essays
  • Powerful Essays

    This assignment is mainly to understand the market structure of DTH (direct to home) industry in India. This paper also explains the various factors based on economic theories like current structure, various…

    • 1928 Words
    • 8 Pages
    Powerful Essays
  • Good Essays

    In the introduction stage the 3DTV’s are a new technology and therefore are being thrown into the market in order to see if they come out successful.…

    • 605 Words
    • 3 Pages
    Good Essays