ADVANTAGES AND DISADVANTAGES OF ONLINE SHOPPING
Just year before, online shopping was not popular as it is today. But nowadays online shopping is the one of the best method considered for shopping. Now it allows the buyer to buy anything by just a click of mouse. Now online shopping offers a variety of products and services, as it allows us to buy clothing, airlines tickets, a car and even your grocery to shop. Websites like amazon.com, ebay.com are among the list of most popular websites being used these days. This essay will discuss advantages; (comparison shopping and save time) and disadvantages; (additional costs and waiting time and insecure shopping). One of the main advantage of online shopping is; comparison shopping in which products can be compared and contrast on the basis of their prices and multiple outlets. Today everybody wants the freedom of choice, so the marketers have to present the variety of product to choose from. . There are number of online shopping websites, for example ebay.com, amazon.com, ozsale.com etc. that offer variety of products and services with different offers based on prices. This allows us the freedom of price flexibility and choice. So in that way, it makes easier to select and discard the product with his own choice. Many consumers like to explore before purchasing any particular product from different websites which offers different prices and different offers from other website at the same time. Comparison shopping affects the buyer’s trend to buy any product. The trend of comparison shopping is influenced by the ‘dimensions of decision-making style’ of the consumers (Park, Y. A., & Gretzel, U. 2010). The comparison shopping also become beneficial for the buyer as it allows the consumer to save money as well. Another main advantage of the online shopping is that it saves time. Today’s in this fast pace world everybody expects the work to be done faster. So, if...
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